Success takes the right partner and strong systems.
ATN's Franchise Lens shares the keys to preparing for franchise success.
Hospitality leaders are using wellness to drive revenue, loyalty and guest engagement, offering lessons fitness operators can apply
As cold therapy becomes a permanent part of fitness and wellness facilities, operators are discovering that commercial success depends on purpose-built equipment and the systems needed to support a consistent, safe and reliable member experience.
Phillip Mills joins the show to discuss where the fitness industry is headed from the perspective of one of its most enduring brands.
LT Social, a members-only community of parties and wellness events in major U.S. cities, is Life Time's latest move to push further upscale to stand out from competitors
With adaptable workouts and new class formats on the way, JETSET Pilates is leveraging longevity to forge loyalty
The tech and retail giant is launching Hyrox storefronts, race-day activations and training playlists across Europe, with expansion to markets including the U.S. on the table. The deal marks the biggest validation yet of the fitness-racing boom
The residents-only club will bring tennis, padel and pickleball programming to the luxury West Palm Beach development
The energy drink giant continues to push deeper into fitness and wellness, inking a deal to be sold across SoulCycle studios nationwide
James Barnett is bringing his decade of coaching experience to TerraCut Studio, a new concept blending Pilates-inspired sculpting and high-intensity reformer workouts
Training is the highest-margin product most gyms sell and the one they’re most likely to underprice.
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