Fitness Business Is Basketball Making a Comeback Inside Gyms? Courtney Rehfeldt August 31, 2026 Share on Facebook Share on Twitter Share via Email credit: Shoot360 Shoot360, a gamified basketball franchise, is placing its machine-vision courts inside City Sports Club and LA Fitness locations, part of a bid to scale and… Membership Required This article is for ATN Pro members only. ATN Pro members get: Unlimited access to Athletech News articles Exclusive access to ATN Pro-level reporting Discounts to ATN the Innovation Summit VIP access to community events Exclusive email newsletters Subscribe Now Already a member? Log in Already a member? Log in here Tags: ATN Pro City Sports Club Fitness International Gyms LA Fitness National Basketball Association (NBA) Shoot 360
