Revl Training is leveraging studio growth and in-person competitions to build global brand equity, eyeing new markets in Asia and North America.
Racquet sports aren’t just having a moment — they’re rewriting the playbook for participation, retention and member engagement across the fitness and club industries.
Seven years ago, Brian Trainor walked into an F45 Training class in New York City with no expectations and walked out with a new direction for his life. He’d recently left a career in finance and healthcare and wasn’t sure what would come next. What he did know was movement. Sports teams, training rooms, locker-room...
Ironman Participation among athletes under 30 grew 35% this year, while the 30–34 age group remained the largest category.
The industry has crossed a point of no return. AI isn’t “coming,” it’s here, and it’s already reshaping the revenue winners vs. revenue losers. It is undoubtedly the decisive line separating gyms that grow, retain and convert from those that constantly struggle to keep up.
Hyrox wants to become an Olympic sport, pointing to its rapidly rising participation numbers and recognition from the World Triathlon Federation.
Boutique fitness growth is set to skyrocket over the next few years, making it an attractive space for prospective entrepreneurs. But the massive opportunity also comes with potential pitfalls for those who don’t understand the industry and where it’s headed.
At The Gym Venice, the over 40 crowd get training built for real results as the fitness industry’s most overlooked demographic steps forward.
ATN analyzes which workouts surged in 2025, including weightlifting, competitive running, Pilates and pickleball.
Hyrox is launching its first fitness cruise for October 2026, with training and travel at sea as ticket sales open soon.
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