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Wellness

GNC Launches Healthcare Service as Part of Loyalty Program

GNC Health offers free telehealth appointments and over 100 free prescriptions without requiring a co-payment. 

Courtney Rehfeldt • Jul 26 2023
Fashion

Athleta Taps Alo Yoga President as New CEO

Athleta CEO Chris Blakeslee will be counted on to help the women’s activewear company boost its sagging sales.

Courtney Rehfeldt • Jul 26 2023
Fitness

Rumble Boxing Continues Summer of Fun With ’90s-Era Block Party

Rumble is going back in time as it promotes its 45-minute, 10-round boxing, strength and conditioning group workouts.

Courtney Rehfeldt • Jul 26 2023
People doing Pure Barre
Fitness

Xponential Sees Several Brands Recognized as Top Franchises

Xponential Fitness' Pilates, Barre, stretching and yoga brands all scored as the best franchise model in their respective modalities.

Courtney Rehfeldt • Jul 26 2023
Tech

The Future of Fitness? FitXR’s Mission To Get People Off the Couch

Sam Cole, founder of the popular FitXR app, spoke with Athletech News about why Extended Reality is changing the workout game.

Judith Russell • Jul 25 2023
Tech

How Verb Uses Text Messages To Transform The Way Gyms Retain Members

Verb, an intelligent SMS platform, leverages AI to help gyms and personal trainers communicate more effectively with their customers.

Josh Liberatore • Jul 25 2023
Finance

Magic AI Raises $2.5M for Smart Fitness Mirror

While several fitness mirror products have failed, Magic is ready to change the game with its AI-driven device that focuses on smart personal training.

Courtney Rehfeldt • Jul 25 2023
Fitness

Life Fitness Names Jim Pisani as New CEO

Jim Pisani will take over as CEO effective immediately, with Paul Stoneham becoming a senior advisor to the Life Time board of directors.

Courtney Rehfeldt • Jul 25 2023
Finance

Practice Better Acquires That Clean Life To Add Nutrition Planning Features

The deal, valued in the eight figures, will allow Practice Better users to integrate nutrition offerings into their health and wellness services.

Elizabeth Ostertag • Jul 25 2023
Finance

Life Time CEO Confident After Strong Q2: ‘All of Our Strategies Are Working’

Life Time reported revenue of $561.7 million for Q2 of 2023, a 21.8% increase from the $461.3 million it posted in the same period last year.

Courtney Rehfeldt • Jul 25 2023
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Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

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