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Fitness

How Women Are Redefining Fitness on Their Own Terms

Female fitness pros increasingly occupy leadership roles in organizations and as entrepreneurs, but work remains to achieve gender equity.

Joy Keller • Mar 22 2024
Tech

Myrow Founder Sees Bright Future for Connected Rowing

Gary Simpson created myrow, which offers a 22-inch HD touchscreen that attaches to Concept2 rowers and comes loaded with over 200 workouts.

Elizabeth Ostertag • Mar 22 2024
Fitness

Trainer Talks: Ashley Paulson Redefines Endurance With a Dash of Fun

From marathons to motherhood, Ashley Paulson's unique approach to fitness inspires a community of athletes to achieve their goals.

Joy Keller • Mar 22 2024
Finance

Outdoor Voices Reportedly Set for Bankruptcy Amid Activewear Struggles

It’s a trying time for activewear, as Outdoor Voices stores are left shuttered with irate notes posted by former employees.

Courtney Rehfeldt • Mar 21 2024
Tech

EGYM Launches AI Training Plans, Hip Thrust Machine

EGYM is hitting on two of the biggest trends in the fitness industry with new software and hardware unveilings.

Collin Helwig • Mar 21 2024
people work out inside a Burn Boot Camp
Finance

Burn Boot Camp Adds Financing Option for Franchisees

Burn Boot Camp is fueling its nationwide expansion and providing its franchisees with financing options, partnering with ApplePie Capital.

Courtney Rehfeldt • Mar 21 2024
Echelon Fitness user
partnership

Fireside Chat: Echelon CEO Lou Lentine on the Art of Fitness Supply & Design

Lentine and Arch Amenities group VP/Develop Danny Dulkin discuss how their companies work together to build a winning gym environment.

Athletech Studios • Mar 21 2024
Finance

Investors Bullish on Consumer Health, Preventive Care 

Lance Armstrong's Next Ventures is the latest VC fund to target whole-person health, preventive care and diagnostics, looking to invest $100 million.

Courtney Rehfeldt • Mar 20 2024
Fitness

TruFit Hits 40 Locations, Expands in Tennessee

TruFit Athletic Clubs, a Texas-based high-value, low-price (HLVP) gym chain, opened its 40th club and fourth Tennessee location.

Courtney Rehfeldt • Mar 20 2024
Reviews

Product of the Week: NFL’s Nick Bosa Swears by the Hurom H400 Juicer. Should You?

Hurom's premium juicer brings fresh juices, non-dairy milk and more to your kitchen without a daunting cleanup process.

Elizabeth Ostertag • Mar 20 2024
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