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Fitness

Peloton, NBA Partner for Fitness & Sports Content

The Peloton-NBA partnership promises fitness content, co-branded programming and NBA League Pass integration on Peloton machines.

Courtney Rehfeldt • Oct 18 2023
Wellness

HydroMassage Evolves With Rebrand, New Cryo & Mental Wellness Products

The corporate rebrand and name change to WellnessSpace Brands follows a recovery-focused partnership with Life Time.

Courtney Rehfeldt • Oct 18 2023
Fitness

Ex-Atlanta Falcons Players Enter Fitness World With Legacy Sports Complex

Mohamed Sanu, Sean Weatherspoon, Christian Blake, and Elijah Wilkinson have joined the ownership group of Legacy Sports Complex.

Elizabeth Ostertag • Oct 18 2023
Fitness

CEO Corner: Shaun Grove on Growing Club Pilates, Rumble Boxing

Under Shaun Grove's watch, Rumble Boxing has enjoyed early franchise growth similar to that of the ultra-popular Club Pilates.

Josh Liberatore • Oct 18 2023
Fitness

How To Program Strength Training for the Average Gym Client

Try these five principles to design an effective resistance training program for improved health, vitality and longevity.

Carl Hardwick • Oct 17 2023
partnership

Aktiv Solutions Helps Operators Build for the Next Gen of Fitness & Wellness

Aktiv founder and CEO Bryan Green believes the physical layout of the fitness floor is as important as the quality of equipment offered.

Athletech Studios • Oct 17 2023
Fitness

Peloton Targets Europe in International Push

Peloton has expanded into its fifth overseas market, Austria, following its recent partnership with an equipment retailer in Europe.

Courtney Rehfeldt • Oct 17 2023
woman works out with Nike barbell and bumper plates
Fitness

Nike Launches Strength Training Equipment in Latest Fitness Move

The Swoosh is continuing its push into fitness and wellness with Nike Strength, a collection of Nike-branded barbells, dumbbells and kettlebells.

Courtney Rehfeldt • Oct 17 2023
people in front of NASM One logo
Fitness

NASM Launches Premium Membership Program for Fitness Professionals

With exclusive discounts, resources and networking opportunities, NASM One is the "ultimate toolbox" for FitPros, the organization believes.

Courtney Rehfeldt • Oct 17 2023
Fitness

F45, Whoop Partner for Fitness Tracking Challenge, Free Products

F45 Training, the Mark Wahlberg-backed fitness franchise, is encouraging members to grab a free Whoop 4.0 band and join its 45-day challenge

Courtney Rehfeldt • Oct 16 2023
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Athletech News

Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

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