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Tech

Hyperice Sues Therabody Over Massage Gun Patent Infringement

Wellness brand Hyperice alleges several products made by its rival Therabody infringe on Hyperice’s patented percussion massage technology.

Elizabeth Ostertag • Jan 03 2024
Fitness

Xponential Fitness President on Lindora Deal, 2024 Wellness Trends

Xponential is eyeing cross-collaborations between its fitness brands and Lindora, a chain of health clinics offering GLP-1s and wellness treatments.

Courtney Rehfeldt • Jan 03 2024
Wellness

Equinox Designs Training Program for Members on Weight Loss Drugs

Luxury fitness brand Equinox is creating a program designed to help Ozempic and Wegovy users build long-term, healthy habits.

Courtney Rehfeldt • Jan 02 2024
Fitness

NJ Bill Makes Canceling Gym Memberships Easy but Concerns Loom

The bill would require an online cancellation option for consumers looking to cut ties with their gym memberships in New Jersey.

Courtney Rehfeldt • Jan 02 2024
Fitness

Planet Fitness Inks Major Partnership With Megan Thee Stallion

Planet Fitness continues to target Gen Z, this time joining forces with Grammy-award-winning rapper Megan Thee Stallion.

Courtney Rehfeldt • Jan 02 2024
Fitness

Breaking Down the Business of Boutique Fitness

Boutique fitness gyms are uniquely positioned to educate clients, but with that comes a responsibility to ensure proper coaching.

Carl Hardwick • Dec 29 2023
woman decides whether to buy a bottle of wine
Wellness

NASM Adds Personal Training Course on Mindful Drinking

The NASM course equips fitness professionals to guide clients in pursuing mindful alcohol consumption, a growing trend among Gen Z.

Joy Keller • Dec 29 2023
Fitness

Centr CEO on Building a Fitness & Wellness ‘Ecosystem’

Andrew Sugerman is turning Centr into a leader in both content and equipment, but it’s not a connected fitness company.

Josh Liberatore • Dec 28 2023
Fitness

The Fitness & Wellness Trends To Watch in 2024

ATN analyzes storylines to watch in 2024, including connected fitness, the rise of strength training and the emergence of weight loss drugs.

Elizabeth Ostertag • Dec 28 2023
partnership

Why ClubReady Is Trusted by Boutique Fitness Brands Big & Small

The all-in-one software platform handles everything from member engagement and outreach to sales, marketing and billing

Athletech Studios • Dec 28 2023
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