Planet Fitness continues to target Gen Z, this time joining forces with Grammy-award-winning rapper Megan Thee Stallion.
Boutique fitness gyms are uniquely positioned to educate clients, but with that comes a responsibility to ensure proper coaching.
The NASM course equips fitness professionals to guide clients in pursuing mindful alcohol consumption, a growing trend among Gen Z.
Andrew Sugerman is turning Centr into a leader in both content and equipment, but it’s not a connected fitness company.
ATN analyzes storylines to watch in 2024, including connected fitness, the rise of strength training and the emergence of weight loss drugs.
The all-in-one software platform handles everything from member engagement and outreach to sales, marketing and billing
The anti-aging and wellness franchise offers longevity treatments as well as access to medical weight loss GLP-1s.
Chase is helping Freedom and Flex carriers make good on their New Year's resolutions, offering 5% cash back on fitness and club memberships.
Claghorn started Sugared + Bronzed with just $500, growing it into the nation's largest sugaring hair removal and sunless tanning destination.
The Florida-based gym chain has added offerings like recovery tools and mind-body exercise classes to align with current wellness trends.
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