As the fitness industry embraces AI and digitalization, Barry’s and Technogym are keeping the consumer experience at the forefront.
The new moniker, announced at IHRSA’s annual trade show in Los Angeles, signals the organization’s commitment to global recognition.
FitLab, the platform behind Nike Studios, has secured a $65 million strategic financing facility from Atlas Credit Partners.
TRX, the brand behind the world's most iconic suspension trainer, celebrated its 20-year anniversary by breaking a world record.
Gyms that install Freemotion Fitness equipment get an automatic boost from iFIT content, which is already enjoyed by over 7 million people.
GLP-1 users are shifting their spending from unhealthy food to health products, creating a 'Wellness Wallet' phenomenon.
BowFlex has filed for Chapter 11 bankruptcy, agreeing to a deal that could see it sold to Johnson Health Tech Retail for $37.5 million.
Therabody has launched Reset Rewards, a new membership program in use at its in-person wellness centers across the country.
Technogym Check Up uses AI to assess physical and cognitive conditions, prescribing the ideal fitness program that adapts over time.
Infinity, beyond fitness, a Miami-based wellness brand encompassing training, nutrition and recovery, has added Dan Monaghan as investor and advisor.
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