Algorithm changes fast. Staying ahead takes the right insight.
Join Meta an ATN Pro member call breaking down what's trending in fitness & wellness.
Tracy Anderson discusses her unique approach to the business of fitness, including her plans for brick-and-mortar studio expansion.
Deuser and Straffr have forged a strategic partnership to advance the resistance bands space with a tech-forward approach.
No Doubt Fitness is expanding its lifestyle and wellness facility with a digital platform catering to the needs of busy executives.
Supernatural, the VR fitness platform, has launched a new workout series called Guest DJ, with Paris Hilton as its inaugural host.
London-based Magic AI has landed $5 million for its AI-powered hologram fitness mirror which has attracted several athlete ambassadors.
Private equity money has flooded into big-box gyms recently, but the smart money could be headed to smaller-sized gyms like Anytime Fitness.
In this latest “Fireside Chat” video, Myzone CEO Jay Worthy joins Athletech News Founder and CEO Edward Hertzman to discuss why fitness is a journey rather than a collection of peaks and how to best leverage that dynamic. The two break down how simplification leads to engagement, the value of forging a community, and the...
The Pvolve Black Friday Sale is back -- we've rounded up the best deals to shop from the Jennifer Aniston-loved functional fitness brand.
Shop Alo's Black Friday sale featuring items that are 30% off across the site including leggings, sports bras, accessories, and more.
Kristin McGee, the founder of Peloton’s yoga classes, discusses her training and wellness philosophy and shares advice for other pros.
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