The Gym of the Future Is Here.
See what’s changing and where operators are investing.
Orangetheory's 8-week 2025 Transformation Challenge has kicked off, centered on body fat reduction and muscle gain.
Pvolve’s has launched 'Strength Redefined,' a six-week workout program inspired by Jennifer Aniston’s fitness routine.
ATN has compiled quick stats and facts about the future of fitness, highlighting the market, industry growth, tech and more.
Technogym is changing strength training through functional training, which focuses on movements involving multiple muscle groups and joints.
A new study reveals that sitting for more than 10.6 hours a day significantly raises heart health risks, even for fit people
Rapidly growing HVLP operator EoS Fitness has debuted Will Power, a cute new mascot headlining its new brand evolution.
Julie Cartwright discusses fitness trends, Pvolve's partnership with Jennifer Aniston and the brand's expansion plans.
Can data help clients and members stick with the program? There are endless fitness options to help find an answer.
Life Time's 2025 Wellness Survey reveals key trends in health and fitness, giving a glimpse at what's top of mind for consumers.
Planet Fitness has kicked off a limited-time offer for new members as it makes strength equipment upgrades at U.S. locations.
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