Boutique Fitness Studios Expands Across Australia, New Zealand with Xponential Brands
The master franchisee has plans to open 25+ studios in New Zealand next year and recently secured an investment from […]
Therabody Launches New Products for the 2024 Holiday Season
All products featured on Athletech News are independently selected by our editors. However, when you buy something through our retail […]
HIIT Exercise May Improve Cognitive Health in Seniors, Study Finds
In the quest for longevity, the findings could inform personalized exercise for aging populations High-intensity interval training (HIIT) may be […]
Youll Unveils Miactive, a New Wellness App
Youll and elite performance coach Michael Italiano have teamed up to launch Miactive, a new fitness and wellness app Youll, […]
Les Mills Unlocks the Power of Pilates to Help Clubs Reach Gen Z at Pace
Pilates being popular isn’t exactly a secret anymore — but few are addressing the market for it with a stronger […]
Nourish Taps Investor and Soccer Star Alex Morgan for First TV Ad Campaign
The “food as medicine” startup raised $35 million earlier this year to add 1,000 registered dietitians to its platform Nourish […]
How The Uplift Center Builds Community Through Social Yoga
Founded as Drunk Yoga and since rebranded, The Uplift Center has found particular success in the burgeoning corporate wellness space […]
Working Out Can Manage Election Anxiety, EoS Fitness Finds
There’s no debating it: the upcoming election is causing Americans stress, but those who exercise more than three times a […]
DISRUPT 2024 Is Coming Soon: Here’s What You Need To Know
Back by popular demand, ATN’s cant-miss video series returns with more speakers, more brands and an exciting new format As […]
Twin Oaks Delivers Top-Tier Efficiency for Ambitious Fitness Brands
Twin Oaks keeps the back offices at fitness businesses humming with automation, paving the way for the future as well […]