Nucleus received funding from key players like Reddit founder Alexis Ohanian and Peter Thiel’s Founders Fund.
Luxury hotelier Equionox Hotels has tapped Stripes Beauty for an indulgent experience for women navigating perimenopause and menopause.
Strength and conditioning franchise MADabolic has teamed with GoRuck for weekly Ruck Clubs, launching this spring.
Celsius has added new sugar-free and caffeine-free hydration powder sticks to its product portfolio, appealing to Gen Z.
MyFitnessPal has launched a two-day pop-up installation in Austin, Texas, poking fun at fad diets and quick-fixes.
Truemed is helping pioneer the fitness-as-healthcare movement, partnering with brands including Peloton, CorePower Yoga and Anytime Fitness.
Athletech News caught up with sportscaster Erin Andrews ahead of Super Bowl LIX to discuss eye health, wellness and fitness.
Recovery, strength and community are reshaping gyms — and offering new opportunities for growth and retention
America has by far the largest wellness market in the world, outpacing second-place China by over $1 trillion.
Elderberry juice, known for immune support, may also aid weight management by improving gut health, glucose tolerance and fat metabolism.
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