Athletech News
  • NEWS
    • FITNESS
      • Equipment
      • Gyms
    • WELLNESS
      • Longevity
      • Nutrition
    • TECH
      • Wearables
      • Artificial Intelligence
    • BUSINESS
      • Finance
      • Fashion
    • LIFESTYLE
      • Reviews
      • Shopping
  • Multimedia
    • The Lens: Xplor Mariana Tek
    • The Lens: Sequel Brands
    • The Lens: Technology
    • Videos & Podcasts
  • REPORTS
    • 2026 State of the Industry Report: Trends Shaping the Future of Fitness & Wellness
    • Health Tech Revolution Report 2025: Inside the Future of Personalized Fitness & Wellness
    • Franchise Landscape 2025: Insights Into Fitness & Wellness Growth
  • ATN LISTS
    • Most Innovative '26
    • Startups To Watch ’25
    • Power Players '25
  • INNO SUMMIT
  • FRANCHISE CORNER
  • Subscribe
  • Login
Press esc to close

Limited spots remain for the ATN Innovation Summit.

Secure your spot and join 750+ industry executives on June 16 & 17 in NYC.

Buy Tickets

two women doing Pilates on a Cadillac
Case Studies

Scaling Made Simple: The Role of ClubReady in Boutique Fitness Growth

How ClubReady's streamlined technology and automation empower boutique fitness studios to simplify operations and scale effectively

Athletech Studios • Feb 28 2025
Matrix fitness in luxury hotel
Fitness

Matrix Fitness Partners with ILHA to Enhance Traveler Experiences

Matrix Fitness will lend its insights on emerging fitness and wellness-related trends to the International Luxury Hotel Association.

Courtney Rehfeldt • Feb 28 2025
a woman looking at a phone app
Tech

Life Time Plays Long Game As Free App Hits 1.7M Non-Members

In less than a year, Life Time's app has created a funnel for something bigger on the horizon, including a pathway to its supplement line.

Courtney Rehfeldt • Feb 28 2025
a cover of Midlife Male with Troy Aikman on the cover
Wellness

Midlife Male Ventures Scores $1M for Platform Built for Men

Midlife Male, a startup focused on men in their midlife stage, has landed $1 million in funding to grow its popular platform.

Courtney Rehfeldt • Feb 28 2025
Two people working out on a Hyperion from REP Fitness
partnership

Maximizing Strength Training Without Maxing Out Space: How REP Fitness Redefines Gym Design

Strength training is moving beyond traditional machines, and REP Fitness is leading the way with multi-functional, high-impact designs.

Athletech Studios • Feb 28 2025
exterior image of Biograph
Wellness

Peter Attia Co-Founded Health Clinic To Open in NYC

Biograph, a west coast preventative health and longevity clinic, is opening a new location in New York City.

Courtney Rehfeldt • Feb 27 2025
group fitness studio with weight benches
Fitness

Action Black, Colombia’s Top Boutique Fitness Brand, Eyes US Expansion

Colombia-based group fitness brand Action Black is plotting major expansion in New York and across the United States.

Josh Liberatore • Feb 27 2025
google pixel watch
Fitness

Google’s Pixel Watch 3 Gains FDA Clearance for Loss of Pulse Detection Feature

The tech giant’s watch has received clearance for a feature that can provide life-saving intervention Google has received clearance from the U.S. Food and Drug…

Elizabeth Ostertag • Feb 27 2025
People doing Pure Barre
Fitness

Pure Barre’s Barre Stronger Challenge Returns

Pure Barre's widely poplar Barre Stronger Challenge returns March 1, encouraging members and new clients with 20 classes in 31 days.

Courtney Rehfeldt • Feb 27 2025
Maria Luque
Wellness

Maria Luque on Changing the Conversation Around Menopause

The PhD hopes to empower women with the knowledge and tools they need to navigate menopause effectively For too long, menopause has been treated as…

Elizabeth Ostertag • Feb 27 2025
  • 1
  • …
  • 280
  • 281
  • 282
  • 283
  • 284
  • …
  • 705

From Our Partners


Vision Fitness machine
Fitness

Vision Fitness Knows Intuitive Equipment Is the Key to Delivering Results

Daily Newsletter

Stay Competitive, Stay Informed. Your Daily Edge in Just 5 Minutes!

Get the Daily Email Trusted by 100k+ Fitness, Wellness & Health Executives.

atn newsletter signup
Loading

Most Popular


Fitness

Blink Launches Untapped, Returning Booking Control and Revenue to Fitness Studios

Equipment

Echelon Launches Connected Pilates Reformer Line for Commercial Facilities

Finance

Bay Club’s $42M El Segundo Close Adds to a $1B Real Estate Portfolio

Videos


The Lens: Technology Will Define the Next Era of Fitness

The Future Movement of Fitness

The Lens: The Future Movement of Fitness with Sequel Brands

Steve Padis
Fitness Business

Unscripted: Barry’s Steve Padis on the State of Boutique Fitness

Sebastien Lagree
Fitness Business

Unscripted: Sebastien Lagree on His Unique Fitness Method, Brand Building

Sam Bernstein, Chelsea Piers Fitness
Fitness

Unscripted: Chelsea Piers’ Sam Bernstein on Knowing Your Market

Pete Moore for Integrity Square
Industry News

Unscripted: Integrity Square’s Pete Moore Renames the Fitness & Wellness Industry

Keep Pulse on the Latest in Wellness & Fitness News.

Sign Up to Our Newsletter

Loading
Newsletter Preview
Athletech News

Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

  • News
    • Fitness
    • Wellness
    • Tech
    • Fitness Business
    • Reviews
  • Quick Links
    • Videos
    • Reports
    • Disrupt 2025
    • ATN Lists
    • Inno Summit
    • About Us
    • Contact Us
    • Subscribe
    • Privacy Policy
  • Get in Touch
Copyright © 2026 Athletech News