A former Nike executive has won over investors with Omorpho, a fitness apparel startup that ramps up athletic training.
The gym of the future will feature open floor plans, recovery services and digital content, all in the spirit of member engagement.
The Gym Pal, a free-membership digital weight machine, packs a punch for its price and size. But should you get one?
Anytime Fitness CEO Chuck Runyon speaks about mastering member engagement and the brand's groundbreaking partnership with Apple Fitness.
If you lift weights, you likely want to build muscle, increase your strength or improve your health. Strength training can lead to these outcomes.
Krystal Zell has been at the helm of Tonal for half a year. She’s all-in on the company’s approach to digital strength training.
Perch uses 3D cameras and machine learning to quantify weight room performance. The Nets, Pistons, Heat and Magic are leveraging the tech.
ATN spoke with Jaime Waydo about the company’s new advanced generative AI tool and Whoop's future plans around artificial intelligence.
Try these five principles to design an effective resistance training program for improved health, vitality and longevity.
Aktiv founder and CEO Bryan Green believes the physical layout of the fitness floor is as important as the quality of equipment offered.
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