Built around the concept of giving people access to reservable strength training pods, The Yard is streamlining workouts, boosting personal trainer earnings in the process
More than 25% of GLP-1 users in the U.K. reported increasing fitness spending after starting treatment. Those results are promising, but other data shows it's far from a given that weight-loss drugs will prove to be a net benefit for the industry
A lawsuit alleging Planet Fitness botched a recent strength-training marketing campaign is highly important for the gym giant, regardless of the ultimate outcome of the case
At The Pearl, working women take meetings and Pilates classes down the hall from their daughters' dance lessons. Founder Marcella Hymowitz spoke to ATN about what makes the concept special
A 30-year study indicates that weekly strength training for 90 to 120 minutes has serious benefits for lowering risk of death, with no further benefit found above that duration
The Texas-founded operator has transformed three Fitness Connection locations with expanded strength areas, upgraded cardio and sought-after recovery amenities as competition to meet growing member expectations intensifies
The strength training boom is no passing fad. Research continues to point to building and maintaining muscle as not only pivotal to longevity and functional movement, but also as a vital component of GLP-1-supported weight-loss plans to support overall health.
Despite the strength boom currently sweeping across gyms and studios, Echelon Fitness, a leading fitness equipment supplier, says the industry needs to take a different approach when it comes to delivering what consumers and operators need from the modality.
Peloton’s new HiLit+ program comes as the brand leans further into sustainable training and longevity-focused protocols.
The Minnesota-based Discover Strength now operates 41 studios across 15 states, with multi-unit franchisees driving much of its recent growth.
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