Suji, Momentous Team Up on Muscle Health, Eye Personalized Recommendations

The muscle health wearable and performance supplement brands have partnered, with plans to eventually use muscle data to inform personalized recommendations

Suji and Momentous are teaming up to make muscle health easier for consumers to improve and, eventually, measure.

The muscle health wearable company has struck a strategic partnership with Momentous, the performance supplement brand used by professional and collegiate sports organizations, bringing the two companies’ products together around strength, recovery and longevity.

Under the partnership, Suji customers can purchase curated bundles combining Suji’s wearable with Momentous supplements across two categories: injury/recovery and strength/longevity. Suji app subscribers will also receive preferred pricing on Momentous products, while members of the Momentous Insider community will receive 20% off Suji.

The partnership comes as muscle health has emerged as an increasingly important piece of the broader longevity movement, with consumers and wellness brands paying greater attention to maintaining strength and lean muscle mass with age.

“Building muscle is the highest-leverage thing most people can do for their long-term health, but it works best when the training and the nutrition are pulling in the same direction,” Suji founder and CEO Alex Birks said.

Suji’s wearable uses targeted compression alongside app-guided, low-intensity exercise sessions designed to help users build strength without heavy loads. The company says its protocol requires three 15-minute sessions per week.

Momentous, meanwhile, offers supplements targeting areas including performance, recovery and health. Its portfolio is NSF Certified for Sport, and the company works with more than 200 professional and collegiate sports programs in North America, along with the U.S. military and Department of Defense.

Momentous co-founder and CEO Jeff Byers said the partnership is designed to address both sides of muscle building: training and nutrition.

“Muscle is one of the biggest levers people have for long-term health, and most are flying blind on both sides of the equation — how to train it and what to fuel it with,” Byers said.

The partnership could eventually go beyond simply pairing Suji’s hardware with Momentous supplements.

Later this year, Suji plans to introduce technology that measures a user’s muscle health, giving consumers a metric they can track over time. As that capability develops, Suji and Momentous say they intend to connect muscle-health data with recommendations, potentially allowing nutrition guidance to be informed by changes in an individual’s muscle.

For Momentous, the partnership also extends the supplement brand further into the growing longevity market. The company has become one of the more prominent names in the supplement space, landing on the Inc. 5000 list of fastest-growing private U.S. companies for three consecutive years through 2025.

The Suji-Momentous bundles are available in the U.S. beginning Monday.