Planet Fitness

Seeking a Swolemate? Adidas, Bumble Partner To Connect Gym-Goers

Adidas Training has enlisted the help of dating app Bumble to make it easier for fitness enthusiasts to find a fellow training buddy.

woman

Planet Fitness CEO Talks Franchise Strategy, Price Increase & GLP-1s

Planet Fitness interim CEO Craig Benson delved into a number of important topics, including the brand's new franchise strategy.

Connected Health & Fitness Summit Poised for Groundbreaking 2024 Event

From February 7-8, 2024, the Connected Health & Fitness Summit returns for a fifth time, bringing together execs from top fitness and wellness companies.

an image of the exterior of a Planet Fitness

Planet Fitness Nears 20 Million Members Amid Strong Growth

Planet Fitness has won big with Gen Z consumers. It's also looking to lower the capital requirements to open a franchise location.

Planet Fitness Inks Major Partnership With Megan Thee Stallion

Planet Fitness continues to target Gen Z, this time joining forces with Grammy-award-winning rapper Megan Thee Stallion.

The Fitness & Wellness Trends To Watch in 2024

ATN analyzes storylines to watch in 2024, including connected fitness, the rise of strength training and the emergence of weight loss drugs.

The 10 Most Popular Fitness & Wellness Stories of 2023

From CEO shakeups to celebrity endorsement deals to lawsuits, these fitness and wellness articles caught eyeballs in 2023.

two people about to head into a Planet Fitness

Why Planet Fitness Is Winning the Race for Gen Z

With memberships at $10 a month, Planet Fitness continues to score big with young consumers, from the gym reluctant to personal trainers.

Low-Cost Gyms Poised To Thrive Amid Rise of Weight Loss Drugs

The rise of GLP-1s will cause more people to seek gym memberships and could benefit the fitness industry in other ways, analysts predict.

women run on treadmills at a Planet Fitness gym

Planet Fitness Stock Surges on Q3 Revenue Jump

Planet Fitness reported total revenue of $277.6 million in the third quarter, an increase of $33.2 million, or 13.6%, from 2022.