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HVLP leader Planet Fitness, inching closing to 20 million members, has made two key leadership tweaks ahead of its 2025 outlook next week.
Planet Fitness is honoring LA-area fire fighters with complimentary Black Card memberships through the end of the year.
Planet Fitness is offering a special promotion for new members that concludes at the end of the month after wrapping up an impressive 2024.
With the New Year's rush in full swing, ATN rounds up the ad campaigns top fitness brands are running to kick off 2025.
Planet Fitness has onboarded two seasoned leaders as it looks to focus on the high-value rather than its low price
Planet Fitness has kicked off a limited-time offer for new members as it makes strength equipment upgrades at U.S. locations.
Planet Fitness donated over $1M to Boys & Girls Clubs in 2024 and plans to expand its 'Mini Judgement Free Zones' in the new year.
ATN breaks down the acquisitions, bankruptcies and CEO hires that figure to impact the fitness and wellness industry for years to come.
From mega-mergers to shocking CEO departures to new research findings, this was the most popular fitness and wellness news of 2024.
Analysts believe a new marketing approach and adding more strength training equipment will set Planet Fitness up for success.
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