fitness equipment
How Gyms Can Win Members With the Right Cardio Experience
Gyms that install Freemotion Fitness equipment get an automatic boost from iFIT content, which is already enjoyed by more than 7 million people.
Content-Driven Equipment Is the Future of Fitness, Youll Says
Fitness and wellness brands are increasingly focusing on educational content and usability to make their products more effective and appealing.
CEO Corner: iFIT’s Kevin Duffy on the ‘World’s Most Effective’ Fitness Platform
A longtime audio industry executive, Kevin Duffy joined health and fitness company iFIT a little over a year ago with some lofty ambitions.
From Warm-Up to Workout to Cool-Down, Power Plate Is the Ultimate Gym Offering
Power Plate's whole-body vibration is a hit with members of all fitness levels, leading to high levels of engagement and retention.
Exxentric Pushes Boundaries Inside & Outside the Gym With Splitit
Exxentric uses flywheel tech to disrupt strength training. Thanks to Splitit, it’s also changing the way consumers buy fitness products.
EGYM’s BioAge Makes Progress in the Gym Tangible for Members
BioAge tracks wellness across four pillars: strength, cardio, flexibility and metabolism, giving immediate feedback and driving engagement.
Promountings Acquires Aqua Training Bag in Boxing Equipment Deal
Promountings, a boxing fitness equipment manufacturing company, has acquired Aqua Training Bag, a maker of water-filled punching bags.
Wahoo Fitness Launches Treadmill Powered by Smart Tech
Featuring gamification from Zwift Run and other high-tech features, Wahoo's Kickr Run is a formidable entry into the treadmill space.
EGYM, Life Fitness Unveil Smart Cardio Project
As part of a strategic partnership, EGYM and Life Fitness will collaborate to give users a more personalized, data-infused approach to cardio.
Tesla Eyes Gym Equipment with ‘Cyberhammer’
Tesla has submitted a trademark application for a new piece of exercise equipment, a hammer inspired by its famous Cybertruck.
