Crunch Fitness
Gyms Are Betting Big on Tech, Wellness & Strength Training
Executives from top gym brands believe the strength training surge is here to stay. They're also getting creative about using tech and AI.
Deal Dynamics: Fitness Industry Vets Break Down the Business of M&A
At the ATN Innovation Summit, top operators shared the real-world challenges behind scaling, acquiring and exiting fitness businesses.
Crunch Franchisee Fitness Ventures Hits 60 Locations
Fitness Ventures, the second-largest Crunch franchisee, has hit a 60-studio milestone, with plans to open 75 by year's end.
Gen Z, Personal Training Drive Continued Growth for HVLP Gyms
According to a research note from TD Cowen, Gen Z is expected to expand the market for low-price gyms in the years ahead.
How Crunch Leveraged Data to Become an International, Gym Franchising Titan
What does it take to grow a high-value, low-price gym brand into a global empire with 500+ locations? For Crunch Fitness, it was ABC Fitness.
Crunch Plants Flag in Apple Valley With 2 California Locations
Crunch Fitness is set to open two new locations in California's Apple Valley area—Hesperia and Victorville—featuring the 3.0 design template.
Crunch Franchisee Primetime Fitness Accelerates Growth in Midwest
Primetime Fitness is expanding its Crunch Gym footprint with four new locations in Ohio and Michigan, backed by CapitalSpring.
CEO Corner: CR Fitness’ Tony Scrimale on Building an HVLP Gym Giant
Tony Scrimale sat down with ATN to discuss how CR Fitness became the world’s largest operator of Crunch Fitness gyms.
HVLP Gym CEOs Talk State of the Industry, Real Estate Challenges
In-person fitness continues to thrive as we move further from the pandemic. High-value, low-price (HVLP) gyms are undoubtedly leading the way.
Crunch Fitness Plans Fall Opening in Brunswick, Ohio
Crunch Fitness is opening a new gym in Brunswick, Ohio this fall, led by franchisee Ft Fusion, which plans to open more in Ohio and Illinois.
