Success takes the right partner and strong systems.
ATN's Franchise Lens shares the keys to preparing for franchise success.
Aviron teams up with Les Mills to add 300+ classes, expanding its gamified platform with strength, cardio, dance and cinematic cycling.
iFIT is adding Pilates and yoga classes from Club Pilates and YogaSix through a new partnership with Xponential Fitness.
Ergatta launches Rowbot, a customizable virtual competitor that adds real-time pacing, motivation and performance tracking.
Smart home gym equipment is evolving fast. Here's why it's projected to hit $4 billion in a few short years.
Peloton chief content officer Jen Cotter shares what's coming to the brand's New York studios, and what it could mean for the future.
Peloton is expanding into real life events, strength, mindfulness and recovery to increase engagement and reach new members.
iFIT recently hired Jeremy McCarty as its chief subscription officer as the connected fitness giant looks to drive more membership growth.
Hydrow's signature, immersive connected rowers will be placed in select Soho House clubs, joining other high-end brands.
Rapper and legend, Lil Jon, teamed up with Peloton for a live DJ set and surprise workout for Alex Toussaint's Club Bangers Tread class.
Echelon's new collaboration with AWS enhances its connected fitness ecosystem both for at-home members and commercial operators.
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