Connected Fitness
Peloton’s NY Studios Are Getting a Summer Makeover: Here’s What To Expect
Peloton chief content officer Jen Cotter shares what's coming to the brand's New York studios, and what it could mean for the future.
Peloton Looks Beyond the Bike With New Wellness Strategy
Peloton is expanding into real life events, strength, mindfulness and recovery to increase engagement and reach new members.
iFIT Targets Subscriber Growth With AI Tools, Gamified Content
iFIT recently hired Jeremy McCarty as its chief subscription officer as the connected fitness giant looks to drive more membership growth.
Hydrow Joins Soho House Fitness Lineup
Hydrow's signature, immersive connected rowers will be placed in select Soho House clubs, joining other high-end brands.
Lil Jon Turns Up for the Peloton Artist Series
Rapper and legend, Lil Jon, teamed up with Peloton for a live DJ set and surprise workout for Alex Toussaint's Club Bangers Tread class.
Echelon Partners With AWS for Personalized, Adaptive Workouts
Echelon's new collaboration with AWS enhances its connected fitness ecosystem both for at-home members and commercial operators.
CEO Corner: FightCamp’s Khalil Zahar on the Boxing Fitness Boom
Co-founder of the Mike Tyson-backed brand FightCamp, Khalil Zahar believes more fitness consumers will choose boxing for their daily workout.
iFIT Wants to Change How We Experience Connected Fitness
iFIT is embracing in-person events and social media content to help its members forge a deeper connection with their favorite trainers.
Peloton’s Dr. Chelsea Jackson Roberts on “7 Days to Better Sleep” & the Power of Mindfulness
The Peloton yoga and meditation instructor created the program dedicated to sleep health through mindfulness.
Tonal 2 Features All-Black Design, New Strength Training Tech
The Tonal 2 allows users to lift up to 250lbs of digital weight and perform drop sets, among other strength training features.
