Connected Fitness

Peloton Axes Unlimited Free App Membership in Short-Lived Experiment

Peloton, the connected fitness giant, hasn't converted enough free subscribers into paid ones to make its free app tier a success.

Why Connected Fitness Is a Must for Fitness Franchise Brands in 2024

A leading manufacturer of smart equipment and best-in-class workout content, Echelon is all in on the power of connected fitness for franchise brands.

American Home Fitness Files for Bankruptcy, Citing Post-Pandemic Market

At-home fitness companies have struggled after COVID, especially those selling equipment. BowFlex notably filed for bankruptcy last month.

iFIT Adds C-Suite Execs as AI Coach Launch Nears

Connected fitness company iFIT welcomed Mark Phillips as chief marketing officer and Bart Muller as chief international officer.

Fitness Consumers View Tech as Motivational Tool, Peloton Finds

The spring season encourages Americans to prioritize fitness, and many are using tech to help them stay motivated, according to a Peloton study.

Echelon Eyes Commercial Market With ‘Upgraded’ Connected Fitness Products

Echelon is looking to drive member engagement with machines that offer content spanning fitness, gaming and entertainment.

Myrow Founder Sees Bright Future for Connected Rowing

Gary Simpson created myrow, which offers a 22-inch HD touchscreen that attaches to Concept2 rowers and comes loaded with over 200 workouts.

With Freemotion’s 22 Series, Cardio Is a Member Engagement Tool

Gyms that install Freemotion Fitness equipment get an automatic boost from iFIT content, which is already enjoyed by over 7 million people.

Alter Launches DNA Fitness System, Smart Mirror

An ecosystem including DNA testing, a wearable and fitness mirror has hit the market to upend at-home health and wellness […]

How Gyms Can Win Members With the Right Cardio Experience

Gyms that install Freemotion Fitness equipment get an automatic boost from iFIT content, which is already enjoyed by more than 7 million people.