Major gym brands including Planet Fitness, Life Time and Crunch Fitness have seen YoY visitation numbers increase nearly week this year.
Leveraging data from 262+ million U.S. adults, ROR helps fitness brands market to individuals who are actively considering joining a nearby club.
IHRSA 2024 is set to invigorate the fitness and wellness industry, with the annual convention and trade show set for March 6-8 in Los Angeles.
Bobbi Quick, a former 24 Hour Fitness, Bay Club and EoS executive, will lead the dance fitness brand alongside CEO Shanna Missett Nelson.
January typically sees gyms bustling with new members and recommitts, but foot traffic was less than expected for fitness operators in 2024.
IHRSA staged its second Fly-In & Advocacy Summit in Washington, D.C., as the fitness industry continues its fight for better legislation.
24 Hour Fitness is adding a host of boutique wellness services to its two California clubs opening this month.
Verb, an intelligent SMS platform, leverages AI to help gyms and personal trainers communicate more effectively with their customers.
SH1FT Fitness says its license-free approach enables gyms to operate a class schedule at a fraction of the usual cost.
Gympass members will now have access to food-logging tools, exercise activity trackers and wellness habit logs from MyFitnessPal.
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