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Functional fitness brand Pvolve is contributing to the increased strength training demand, longevity movement and GLP-1 boom all at once
World Gym has announced a new master franchise deal in Mexico, five additional gyms in Australia and record revenue gains in Taiwan.
Merrithew will open an upgraded flagship Stott Pilates studio in Toronto this January for Pilates fans and instructors.
The embattled Peloton is launching an AI-powered personalized workout system, upgrading its hardware portfolio and leaning into partnerships.
Fitness equipment brand Skelcore blends design, performance and efficiency to help operators stand out and keep members engaged.
A new survey shows AI fitness apps can boost motivation but also fuel anxiety and unhealthy habits. Personal trainers tend to agree.
JetSet Pilates is expanding in Northern California, citing hybrid work culture as it plans up to 35 studios in and around the Bay Area.
Functional fitness brand Pvolve is expanding to Las Vegas with new studios in Summerlin and Henderson, marking its entry into Nevada.
Move Studios will host Pilates, yoga and rebounding classes in Los Angeles. In time, the brand plans to expand to other U.S. cities.
EGYM is opening a new U.S. headquarters in Denver’s LoDo Towers, marking the German fit tech giant's biggest move yet in North America.
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