Fitness

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Lululemon Studio Launches October 5th, Providing the Ultimate Hybrid Fitness Experience

The Lululemon Studio will be accessible through MIRROR, app, and in-person and cost $39 per month. The new platform builds upon 10k+ classes.

National Fitness Foundation BOD has two new memberts

YMCA of the USA President & ACE CEO Appointed to National Fitness Foundation BOD

The National Fitness Foundation was established by Congress to support missions of President's Council on Sports, Fitness & Nutrition.

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Tracy Anderson Launches MYMODE, a Workout Program with Sustainable Fitness Equipment

MYMODE comes with a 1-year subscription to Anderson’s Online Studio and TA LIVE x TA MYMODE LIVE, a personal MYCOACH for 6 months, and more.

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Xponential Fitness Sets Sail with Princess Cruises, Becomes Official Fitness Content Partner

Princess Cruises proprietary digital content platform OceanView will make available Xponential Fitness digital subscription XPLUS in 23k+...

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Beyond Fitness: [solidcore] Announces a $20K Prize Giveaway as it Launches ‘Greatness Within’ Campaign

Running for six weeks, the Greatness Within campaign believes that the fitness journey should be more than just achieving a six-pack...

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CEO Corner: Centr by Chris Hemsworth Appoints Andrew Sugerman as Chief Executive; Digital Content Expansion, Equipment Launch Next

Athletech News speaks with new Centr by Chris Hemsworth CEO Andrew Sugerman, a former Disney exec, about his background & plans for the firm.

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NASM Launches Updated Women’s Fitness Specialization Program

The 14-chapter Women's Fitness Specialization program examines female health stages & how they affect the neuromuscular, cardiorespiratory...

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Fhitting Room & On Running Launch Run Strong Club

Run Strong Club has three membership levels to choose from - Bronze (free), Silver ($26.20), and Gold ($326.20).

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CEO Corner: Charlie Graves Leans into Testing, Teaching, Training, & Tracking for Today & Tomorrow’s Athletes

Athletic Republic CEO Charlie Graves shares his story, his thoughts on what makes a good CEO & the moment he knew his company would...

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Peloton Partners with Ashton Kutcher as the Actor & Philanthropist Trains for NYC Marathon

Peloton instructors will support actor Ashton Kutcher and others in preparing for the upcoming 26.2-mile marathon in the New York City.