Life Time is bringing its in-house fitness competition to North Texas, where its also opening a new studio dedicated to hybrid training.
JetSet Pilates has surpassed 400 franchise territories sold, with its newest expansion including a three-unit deal to enter Las Vegas.
Fitness World Canada expects to have clubs open and operating in the U.S. by the end of this year as it eyes more expansion in North America.
Amped Fitness is opening a new Sugar Land, Texas, flagship that may preview the future of the high-value, low-price (HVLP) gym category.
Pure Barre brought together 7,000 participants both in-person and virtually, including an NYC event, to celebrate its 25th anniversary.
The fitness industry is running the same playbook every brand that has already been sued has been running, with the same misunderstanding underneath it.
Les Mills Sr. created one of the fitness industry's most iconic brands, popularizing energetic group fitness formats around the world.
Leaders from AXLE, Swthz, Solidcore and Jetset Pilates discuss how rising acquisition costs, shifting discovery habits and AI-powered tools are changing the boutique fitness marketing playbook
AI is transforming everything from coaching and retention to operations and personalization—not by replacing people, but by empowering them to deliver more meaningful experiences.
SotoMethod, a popular on-demand workout, is steadily growing its brick-and-mortar footprint, adding a Dallas location to its two NYC studios
Sign Up to Our Newsletter
