Finance
Motosumo Attracting Investors With Peloton-Like Biking
Investors in Motosumo include Danish-based Promentum Equity Partners & PreSeed Ventures, and London-based Magenta Partners.
Xponential Fitness Acquires Rumble Helping Expand Brand’s Footprint
Xponential Fitness known for building innovative boutique fitness brands spanning across fitness and wellness verticals announced their acquisition of Rumble today.
Peloton Technology Likely to Improve With 3 Acquisitions
For a total of $78.1m, Peloton has purchased three small technology firms specializing in voice recognition, wearable devices & interactive workout mats.
American Rescue Plan: No Funds for Gyms
A proposed $30b recovery fund for the fitness industry is not part of the $1.9 trillion American Rescue Plan that the president signed.
Fitness IP Legal Expert: Protect, Build, Be Aware
Scott Sisun, Athletech News’s intellectual property ('IP') law legal expert, outlines an IP checklist to help you protect a fitness business.
US Fitness Industry Lost 58% Revenue in 2020
US fitness industry profits shrunk from $35b to $15b from 2019 to 2020, leading to loss of 1.8m jobs and closures of 17 percent of gyms.
Adidas and Peloton Announce Partnership
No details on fitness’s hottest name & the time-tested shoe giant's collab, but will Adidas take over the Peloton clothing & accessory shop?
Sporting Good Stores Need Faster Supply Chain
The report states diminished role of sporting good stores & increased importance of online ordering means product supply chains need reevaluation.
Are SPACs the Next Fitness Craze? Public Markets Hold Allure for Fitness Companies in 2021
SPACs, a potentially hot IPO market, and the growth of at-home fitness companies could create an exciting 2021 and 2022 for the fitness industry.
Faulty Cybex Fitness Equipment Cost Company $7.95M
Fitness equipment maker Cybex International Inc. knew that parts in the arm curl and press machines it once sold had defects.
