Fitness Business•Wellness The Fitness & Wellness Moves That Defined 2025 Josh Liberatore December 26, 2025 Share on Facebook Share on Twitter Share via Email TSG Consumer Partners acquired EoS Fitness in 2025, reportedly valuing the brand at $1.5 billion (credit: EoS Fitness) These acquisitions, funding rounds and new company launches made headlines in 2025. Here’s how they figure to impact the fitness and wellness industry for years… Membership Required This article is for ATN Pro members only. ATN Pro members get: Unlimited access to Athletech News articles Exclusive access to ATN Pro-level reporting Discounts to ATN the Innovation Summit VIP access to community events Exclusive email newsletters Subscribe Now Already a member? Log in Already a member? Log in here Tags: #Peleton Anthony Geisler ATN Pro Barry’s Crunch Fitness EoS Fitness Function Health Oura Sequel Brands Strava Xponential Fitness