Josh Liberatore, the executive editor of Athletech News, is a New York-based journalist and media professional with deep experience covering business, technology, and the industries shaping modern culture. Before joining ATN, Josh held editor and senior reporter roles at Sports Business Journal and Law360, helping to grow the leading trade publications for the sports and legal industries, respectively. Josh has a BA from the University of Pittsburgh and speaks fluent French.
EoS Fitness is exploring a sale that would value the fast-growing gym chain at $1 billion, including debt, according to a report.
Nike and Hyperice have launched the “Hyberboot,” a technology-packed shoe that offers a heated massage for athletes’ feet and ankles.
A former D1 athlete turned marketing exec, Rachelle Dejean has helped Rumble establish itself as one of the coolest brands in fitness.
Jason Wagner, a deaf fitness enthusiast, opens up about how he found a welcoming community at an Orangetheory location in Indiana.
FIBO 2025 wrapped up in Germany this past weekend and one thing was clear: the fitness industry is growing in Europe – and across the world.
Purpose Brands will pursue aggressive expansion in Europe for Anytime Fitness and Orangetheory, its executives say.
Fitness facilities in the U.S. are getting significantly younger, according to a new report from the Health & Fitness Association (HFA).
At FIBO 2025, fitness execs stressed that going digital is about more than just on demand workout classes – it's about creating an ecosystem.
The new enterprise solution comes as Hyrox looks to make its group fitness programming available inside gyms and studios worldwide.
Ross MacKay, who founded Daring Foods and turned into a leader in plant-based meet, has similarly lofty goals for Cadence.
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