Applications Are Open: 2026 Power Player Awards
Early bird pricing ends August 14.
Josh Liberatore, the executive editor of Athletech News, is a New York-based journalist and media professional with deep experience covering business, technology, and the industries shaping modern culture. Before joining ATN, Josh held editor and senior reporter roles at Sports Business Journal and Law360, helping to grow the leading trade publications for the sports and legal industries, respectively. Josh has a BA from the University of Pittsburgh and speaks fluent French.
The FTC won't begin enforcing its controversial new rule until July 14 at the earliest, a 60-day extension from the previous May 14 deadline.
In-person fitness continues to thrive as we move further from the pandemic. High-value, low-price (HVLP) gyms are undoubtedly leading the way.
Fitness industry leaders showed up to Washington, D.C., in bigger numbers than ever before to push for passage of the PHIT Act.
Political insiders break down what the tariff situation could mean for fitness companies in the years and months ahead.
Pilates Addiction will open in West Hollywood before expanding to New York City. After that, it’s eyeing nationwide expansion.
With the Summit, Pendulum aims to educate consumers and healthcare providers about the latest research in gut microbiome science.
Australian Pilates brand Your Reformer is hosting an immersive five-day pop-up event in New York City, its latest push into the U.S. market.
The brand formerly known as “Athletic Greens” has launched AG1 Next Gen, its first product reformulation since 2016.
Xpriential treadmills allow users to run virtual marathons, explore natural terrains and partake in video game-style challenges.
Named president of Orangetheory Fitness in January, Lauren Cody discusses her plans for growing OTF both domestically and abroad.
Sign Up to Our Newsletter
