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Liz Ostertag is a New York-based journalist covering business, technology, and consumer wellness. Her reporting explores how brands, products, and innovations shape the modern wellness economy, with a focus on e-commerce, product trends, and consumer behavior. Liz frequently reviews fitness and wellness products and writes about developments across connected fitness, health tech, and lifestyle.
She holds a BA in English from Princeton University, a JD from the University of Pennsylvania Carey School of Law, and an MBA from the Wharton School.
According to the American College of Sports Medicine, Arlington, Virginia, and Washington, D.C., are the fittest cities in America.
Aescape's AI-powered, fully automated massage system is poised to disrupt the labor-intensive spa industry.
The Garmin Venu 3 has one of the best battery lives of any smartwatch on the market, along with a suite of comprehensive health features.
A long-underserved market, menopausal women are demanding more attention and programming, and fitness brands are starting to take note.
The South Korean tech giant is investing in health wellness with the Galaxy Ring, setting up a battle with smart ring leader Oura.
Designed for fitness and wellness businesses, Mindbody Insurance looks to streamline the process of getting coverage while reducing fees.
From magnesium to greens powders, these are some of the top longevity supplements to help you live better, longer.
The gamification features include in-studio challenges and in-app goal tracking, designed to help boutique fitness brands build community.
Sepel, a popular Australian nutritionist, founded JSHealth to combat the prevalence of fad dieting with science-backed supplements.
Looking to take your summer wellness routine to the next level? ATN offers everything from the best breakfast to a next-gen foam roller.
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