A multiyear partnership will see WNBA players get access to Forme Science's posture-improving clothing and posture intelligence data
The Spotify co-founder's health startup, which offers a 60-minute preventive body scan, is taking a shot at MRI-based rivals Prenuvo and Ezra's U.S. turf
The class-booking platform has unveiled new protections for fitness studios, from free-trial fraud crackdowns to revenue guarantees, as it works to win over skeptics
The latest ACSM American Fitness Index reveals the top U.S. cities for health and fitness, with one East Coast city extending its long-running streak at No. 1
FitRack, a new multi-user training hub, is designed to help gyms increase programming capacity and support small-group training without expanding their equipment footprint
IM8 is being hailed as the fastest-growing premium supplement brand ever recorded, reaching approximately $17 million in monthly revenue
Wellness execs agree: when it comes to market separation, there’s power in attention to detail, boldness and above all else, individuality.
New USA Ninja Challenge COO Somerset Buchanan is betting that ninja-style obstacle racing's inclusion at the 2028 Summer Games will drive greater awareness of the method.
Crunch franchisee Fit Fusion will open four Crunch 3.0 clubs in the Denver area, which will include the operator's new boutique-style Reform Pilates concept
New data spotlights a "readiness gap": personal trainers have the certifications, but they're not getting the business coaching they need.
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