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Where Is Fitness Headed?

Les Mills founder Phillip Mills on why people build their lives around fitness.

Listen Now

Xponential Fitness IPO
Finance

Xponential Fitness Attracts Not Enough Investors in IPO

Irvin, California-based Xponential Fitness is an umbrella company that owns nine chains of niche fitness studios, spread around...

Nick Keppler • Jul 26 2021
Obé Fitness Investment
Finance

Obé Fitness Raises $15M From Glitzy Backers

Even as people return to the gym, digital fitness businesses like Obé Fitness think they can expand. Its Disney tie-ins help.

Nick Keppler • Jul 23 2021
Peloton Lanebreak
Tech

Peloton Lanebreak – Fun Game for Stationary Cyclists?

Peloton Lanebreak players gain points for staying in the confines of the lane, for their cadence (strokes per minute) and...

Nick Keppler • Jul 19 2021
ACE course on EDI
Fitness

ACE Offers Course On Equity, Diversity and Inclusion

ACE president and chief science officer Cedric Bryant, PhD, told Athletech News, “If you see what we see in the pandemic,...

Nick Keppler • Jul 18 2021
Fabletics IPO

Kate Hudson’s Fabletics Sets Sights on an IPO

Kate Hudson’s apparel brand Fabletics, is in the process of securing a bank for an IPO.

Staff Editor • Jul 16 2021
F45 IPO timing
Finance

F45 IPO Timing Not Right, Say Analysts

Analysts say F45 IPO timing is not right because of the company's history of net losses. This may be one reason F45 is making...

Nick Keppler • Jul 15 2021
Gympass raises $220 million
Finance

Gympass Worth $2.2 Billion Now

Investors increasing Gympass' worth were led by SoftBank and included General Atlantic, Moore Strategic Ventures, Kaszek...

Nick Keppler • Jul 14 2021
iFIT Acquires Sweat
Finance

iFIT Acquires Sweat, a Leading Digital Fitness App for Women

iFIT Health & Fitness Inc. (“iFIT”), a global leader in connected fitness software, content and equipment, today announced it has acquired Sweat, a leading platform for women's health and fitness.

Staff Editor • Jul 14 2021
Fitbit Ring Concept
Tech

Fitbit Ring Could Be Arriving For SpO2 Monitoring

If there is a Fitbit ring, this will be just one more addition to Fitbit’s expansion into more “jewelry-like” wearables....

Rebecca Goldberg • Jul 13 2021
FlexItPRO™
Tech

FlexIt, the #1 Virtual Personal Training Platform, Announces the Launch of FlexItPRO™, an Exclusive Online Service Connecting Consumers to World-Class Fitness Professionals

FlexIt, the gym access and training app that offers access to Virtual Personal Training sessions (VPT) from certified trainers and boutique fitness professionals, announces FlexItPRO™, a new invitation-only platform giving users access to the premium trainers usually exclusive to celebrities, professional athletes, and other A-list clientele. With FlexItPRO™, clients can book training sessions with ultra-elite...

Staff Editor • Jul 12 2021
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Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

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