This digital refresh will enhance consumers’ training experiences and help operators during trying times
Studios across the country have adopted a “sliding scale” for their prices, which encourages people to donate whatever amount they’re able. The model puts the responsibility on those who can afford a full-priced class to help subsidize the experience for those who can’t. “What if instead of having a singular wellness experience where we’re thinking just...
Brrrn Creates New Category of In-Home Fitness And On-Demand Content
Jack Raglin, a kinesiology professor at the Indiana University Bloomington School of Public Health, has been a weightlifter for 45 years. But he stopped going to the gym during the COVID-19 pandemic, and now has “no interest in going back to the university weight room.”
Xponential Fitness, the parent company of brands like Pure Barre, Club Pilates and CycleBar, sued the state over Gov. Doug Ducey's executive order issued last month.
Despite the risk, Equinox is asking its group fitness instructors to come back to the gym and teach classes at a discounted rate, keeping the teachers at their 75% pay, rather than restoring their pre-COVID-19 rates. Instructors have also been asked to help clean the group fitness studios after classes, without additional pay, as part...
Series A Investment to Fund Acceleration on the Back of FitXR’s Rapid Growth and Success
Since Glassman stepped down, there have been two major changes within the company structure: a new program to represent the affiliate gym owners across the US, and the return of top executive and longtime CrossFit leader Nicole Carroll... READ MORE @ Business Insider
Investors have turned their backs on gyms in favor of Peloton and Nautilus.
RSG Group GmbH, Europe's innovation leader in the fitness and lifestyle sectors, was selected as the winning bidder in a court- approved auction process held on July 13, 2020, and is set to acquire the most well-known and iconic gym chain in the world, Gold's Gym. With this acquisition the RSG Group, which has mainly been active in Europe...
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