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Success takes the right partner and strong systems.

ATN's Franchise Lens shares the keys to preparing for franchise success.

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oppo-watch-free
Tech

OPPO Watch Free Unveiled in China

OPPO Watch Free can record phone usage and make gentle suggestions to prompt users to put their phones down and head to bed.

Courtney Rehfeldt • Oct 04 2021
Ice-Barrel-CEO-Wyatt-Ewing-Interview
Fitness

CEO Corner: One-on-One with Wyatt Ewing of Ice Barrel

Ice Barrel CEO Wyatt Ewing tells Athletech News cold therapy in U.S. is still years behind, but he thinks it's going to be in every home.

Candace Cordelia Smith • Sep 30 2021
EGYM-raises-41m
Finance

EGYM Looking to Digitize Fitness, Raises $41m

EGYM, founded in 2010, bridges digitalization with fitness via its proprietary gym equipment & software offerings found in 13k studios globally

Courtney Rehfeldt • Sep 30 2021
Planet-Fitness-accessible-equipment-news
Fitness

Planet Fitness to Provide Accessible Equipment

Planet Fitness will be the first global fitness center franchise of its kind to supply widespread accessible fitness equipment.

Candace Cordelia Smith • Sep 30 2021
New and improved Amazon Halo View news
Tech

Amazon Launches New and Improved Fitness Wearable

The new and improved Amazon Halo View comes with a new AMOLED color touch display & a longer-duration 12-month membership plan.

Courtney Rehfeldt • Sep 28 2021
iFIT IPO news
Finance

iFIT Announces Upcoming IPO

The iFIT IPO price is slated to range from $18.00 to $21.00 per share, with the company trading on the Nasdaq Global Select Market.

Courtney Rehfeldt • Sep 28 2021
SOUL Green - SoulCycle commits to sustainability
Fashion

SOUL Green is SoulCycle’s Commitment to Sustainability

While celebrating Climate Week, SoulCycle is also launching the SOUL Green Capsule Collection - its first-ever sustainable apparel line.

Courtney Rehfeldt • Sep 24 2021
Plant-based-protein-powders-best-5
Reviews

5 Plant-Based Protein Powders That Will Deliver

These are Athletech News's top 5 plant-based protein powders that will increase energy & boost nutrition. ...market to be worth $9.57 billion

Courtney Rehfeldt • Sep 24 2021
Rewrite Fitness news
Tech

Rewire Fitness Wants to Keep Your Head in Game with Neuro Performance

Rewire Fitness currently offers two subscriptions, Elite Annual and Elite Monthly, and provides a free 14-day trial for those interested.

Courtney Rehfeldt • Sep 24 2021
ThirdLove new sports bra
Fashion

ThirdLove Joins Activewear Game with New Sports Bra

ThirdLove developed the highly-anticipated sports undergarment, the Kinetic Performance Sports Bra, after two years of research.

Courtney Rehfeldt • Sep 23 2021
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Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

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