Industry Sees Some Positive Movement on Sales and Return to Activity, Amid Ongoing COVID Challenges
May 2020 Survey Analyzes Industry Response to COVID-19 Environment The Sports & Fitness Industry Association (SFIA) released the 2nd edition […]
Cubii Tops 500K Ellipticals Sold as Sales Rise During Covid
With sales up, Cubii eyes Peloton-like live workouts Cubii, which launched in 2014 with a compact elliptical device designed to […]
Fitbit Introduces Ready for Work Solution to Help Employers Manage Workplace Health and Safety During COVID-19
Helps employees determine if they have signs of COVID-19 before returning to work using key health metrics from Fitbit devices […]
Under Armour’s Sportsmask Sells Out in Less Than an Hour
Reinventing the Face Mask Under Armour Engineers a First-of-its-Kind Performance Mask to Equip Athletes Returning to Training For months now, […]
The Queen of Quarantine: How Grace Beverley Built an At-Home Fitness Empire
Once best known as one of the UK’s biggest fitness YouTubers, the 23-year-old is reshaping her image from influencer to […]
NFL Star Aaron Rodgers’ VC Fund Invests in Hydrow’s $25M Funding Round
Hydrow, the Live Outdoor Reality™ (LOR) rower, today announced it has secured $25 million in financing led by L Catterton, […]
Gold’s Gym Introduces Scalable Footprint Franchise Model
Iconic fitness brand expands its franchise opportunities with introduction of scalable footprint model available at a lower investment level Gold’s […]
From now on, every company must become a digital health company
The pandemic shows that businesses must take on a new responsibility for the health of their employees and customers. Here’s […]
Workout Pods are the New Fitness Trend for People Determined to Go to the Gym
Coronavirus has disrupted almost every aspect of daily life for the past several months, but, as states relax their social […]
Peloton Warehouse Workers Begged Not To Do Home Deliveries During The Pandemic
Internal Peloton message board comments reveal fear among employees asked to deliver Peloton equipment to homes during the coronavirus pandemic. […]
