EōS Fitness has purchased and rebranded a pair of Texas Fit gym locations, which were owned by the Houston Texans.
Princeton Equity Group provided Stretch Zone with the investment that will help the franchisor expand its national footprint.
The struggling home gym company could agree to a funding round that values it at $200 to $300 million, a far cry from the $1.6 billion valuation Tonal was looking at two years ago.
IHRSA is fighting proposed legislation that would eliminate the use of liability waivers for health and fitness businesses in Maryland.
Barry's LIFT focuses on slower, more technical moves to work primary and secondary muscles to full exhaustion.
The new monitor by WHOOP tracks stress levels using continuous heart rate variability and resting heart measurements.
Carl Hardwick, CEO of OPEX Fitness and CoachRX, joins Athletech News for a weekly series on fitness coaching.
Gainful says its system will enable Target guests to customize a protein blend with a three-step process out of 11 SKUs.
Huupe says the funding will be used to launch the smart hoop and expand marketing efforts to reach more basketball players worldwide.
Exos says its experiment will create a guidebook to introduce the 4-day workweek concept to corporate clients.
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