Rumble Boxing Continues Summer of Fun With ’90s-Era Block Party
The boxing brand is going back in time as it promotes its 45-minute, 10-round boxing, strength and conditioning group workouts
Rumble Boxing, the Xponential Fitness-owned group fitness concept, is hosting its annual week-long block party at its studios nationwide, inviting fitness enthusiasts new to the brand and celebrating its current members.
The ’90s-themed event is playing throwback hip-hop, pop, one-hit wonders, rock, dance and greatest hits as new Rumblers and members work out to full-body boxing and strength classes.
Those new to Rumble will be invited to receive member deals and have a chance to win prizes and complimentary Rumble classes.
“We’re excited to invite guests to glove up to specially crafted playlists featuring the best of the 90’s, guaranteed to transport you back to an era of iconic hits and unstoppable energy,” said Rachelle Dejean, chief marketing officer of Rumble Boxing. “The Rumble Block Party is more than just a week of workouts, it’s a celebration of community, music, and the power of coming together for a collective goal. Whether you’re a seasoned boxer or a first-timer, Rumble promises an unforgettable week filled with sweat, energy, and camaraderie.”
Rumble is having a busy summer this year, having also partnered with Live Nation and Movement Live by Michelob Ultra for an “unconventional fitness experience” where attendees participate in a live, 45-minute shadow boxing and strength workout led by Rumble trainers. After the workout, a dance party starts with special musical performances and a chance to enjoy a cold, post-workout treat: Michelob Ultra, a 95-calorie beer with 2.6 carbs and zero artificial flavors or colors.
Group fitness modalities, particularly those that are strength-based, are seeing a resurgence. While the pandemic may have led to an at-home fitness boom, fitness and wellness enthusiasts are now flocking to boutique fitness experiences with a community-based approach.
