The Gym of the Future Is Here.
See what’s changing and where operators are investing.
Wahlberg Week, F45 Training's signature workout event inspired by celebrity investor and CMO Mark Wahlberg, has officially begun.
As a fitness coach, your ability to use AI to write training programs rests on how well you can speak its language by writing effective prompts.
Adam Guier will oversee all national and subscription accounts based in the U.S. and Canada for Freemotion Fitness.
Myzone founder Dave Wright will take on a strategic role as the company prepares for an upcoming "liquidity event."
New York Sports Club has opened its first location in Washington D.C. with NYSC branding, a departure from the usual "Washington Sports Clubs" moniker.
In addition to a workout series featuring Rams cheerleaders and game-day activations, the two sides will partner across the LA community.
The Fortë-powered Exhale Everywhere platform allows guests to access Exhale classes anytime, anywhere with on-demand and virtual classes.
As recovery surges, SoulBody is looking to merge fitness and well-being for guests, creating a one-stop-shop for whole body wellness.
USC running back MarShawn Lloyd spoke about how his health and wellness routine and NIL partnerships are influencing him this season.
The new round of layoffs for Lululemon Studio comes as the athleisure brand turns to Peloton for digital fitness content.
Sign Up to Our Newsletter