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Fashion

Fabletics, Khloé Kardashian Drop Swimwear-Focused Collection

Khloé V3, the third collection from Kardashian's partnership with Fabletics, marks the activewear brand's entry into compression swimwear.

Elizabeth Ostertag • Apr 01 2024
Wellness

Are Skin Patches the Next Big Wellness Innovation?

With a variety of proclaimed benefits including better ingredient absorption compared to pills, skin patches are an emerging wellness trend.

Elizabeth Ostertag • Apr 01 2024
partnership

ROR Drives Real Growth for Fitness Brands

Leveraging data from 262+ million U.S. adults, ROR helps fitness brands market to individuals who are actively considering joining a nearby club.

Athletech Studios • Apr 01 2024
an image of the exterior of a Planet Fitness
Finance

Investors Bullish on Planet Fitness Despite Controversy

Calls to boycott Planet Fitness are muffled by the sound of ‘’buy” ratings as the low-price gym chain continues to win with Gen Z.

Courtney Rehfeldt • Mar 29 2024
Fitness

Infinity, Beyond Fitness, Adds Industry Vets to Franchising Team

Infinity, beyond fitness, has brought on former YogaSix CEO Peter Barbaresi and Row House founder Debra Strougo.

Collin Helwig • Mar 29 2024
Fitness

Trainer Talks: Darian Parker’s Blueprint for a Healthier Future

Darian Parker, PhD, discusses how personal trainers can make a meaningful impact through mentorship, relationship-building and self-care.

Joy Keller • Mar 29 2024
Nutrition

Momentous’ Erica Good Pushes for Female Representation in Sports Performance

Good, the co-founder of supplement brand Momentous, is working to ensure women are better represented in sports performance studies.

Elizabeth Ostertag • Mar 29 2024
Fitness

F45 Teams With Dr. B To Offer HSA/FSA Savings for Members

F45 members who work out to prevent or treat a medical condition may be eligible to pay for classes using HSA/FSA funds.

Courtney Rehfeldt • Mar 28 2024
Fitness

Burn Boot Camp Embraces Its Role as Female-Led Fitness Brand

Morgan Kline and Amber Burke are leading Burn Boot Camp to new heights as the group fitness franchise eyes the ambitious goal of opening 10,000 units.

Courtney Rehfeldt • Mar 28 2024
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These Female CEOs Are Changing the Face of Boutique Fitness

Athletech News and Xplor Mariana Tek spotlight four female leaders of successful boutique fitness brands.

Kim Kisner • Mar 28 2024
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Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

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