The neuroscientist and wellness influencer sees Mateina's yerba mate product as a better, more healthy alternative to coffee and tea.
The iconic dance fitness brand is flexing its DTC muscles, launching a new app with virtual and in-person class options.
Dr. B, a telehealth startup, drives more consumers to gyms and fitness classes by quickly unlocking pre-tax HSA/FSA funds.
iFit Trainer Paulo Barreto fuses fitness with life lessons, teaching the art of resilience and the power of consistency through challenging workouts.
In celebration of American Heart Month, CycleBar’s new strength class integrates cardio and strength in a single workout session.
With Membr in the fold, Xplor plans to accelerate the development of Xplor Gym, its software solution for gyms and health clubs.
Peloton's rebrand isn't yet going according to plan; a bike deal with the University of Michigan won't be replicated with other schools.
Life Time has issued intriguing findings, the results of a 2024 fitness survey examining consumers' current approach to well-being.
Orangetheory Fitness cheif development officer explains how his company's experienced growth right along with the fitness industry at large.
Crunch Fitness was crowned the ultimate fitness franchise of 2024 by "Entrepreneur," but many brands earned a spot in the annual ranking.
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