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Finance

Xponential Fitness Brands Raise Funds for Cancer Research

Xponential Fitness is collaborating with the American Cancer Society this June, offering donation-based classes and co-branded retail.

Courtney Rehfeldt • Jun 05 2024
partnership

Why Vertical Climbing Machines Are a Must for Gyms & Studios in 2024

VersaClimber machines are low-impact, fun, effective and portable, ticking off many boxes for fitness operators in the post-pandemic environment.

Athletech Studios • Jun 05 2024
An image depicting four Oura smart rings in different colors.
Tech

Samsung Sues Oura Over IP Ahead of Galaxy Ring Launch

Samsung’s lawsuit alleges that Oura’s actions indicate an intention to challenge any new entrants into the U.S. smart ring market.

Elizabeth Ostertag • Jun 04 2024
Finance

Sword Health Raises $130M at $3B Valuation for AI-Powered Healthcare

Sword Health views artificial intelligence as the ultimate tool for democratizing access to high-quality, personalized healthcare.

Courtney Rehfeldt • Jun 04 2024
Hyrox sign at Pier 76 in Manhattan
Fitness

Hyrox Expands Centr Deal, Signs Puma Following NYC Race

Hyrox, known as the “marathon of fitness”, hosted a groundbreaking fitness competition in New York City this past weekend on Pier 76, hosting over 5,300 athletes for its most-attended race in the United States to date.

Elizabeth Ostertag • Jun 04 2024
Tech

VR Fitness Offers Similar Cardio Benefits to Running, Study Finds

A study found that certain VR workouts on the Supernatural app have similar fitness benefits to activities like running and boxing.

Elizabeth Ostertag • Jun 04 2024
partnership

Fireside Chat: SWTHZ’s Jamie Weeks on Disrupting Fitness & Wellness

Jamie Weeks, a highly successful Orangetheory Fitness franchise owner before founding SWTHZ, shares his candid thoughts on the business of franchising.

Athletech Studios • Jun 04 2024
Finance

Squared Circles Gets $40M To Launch New Health & Wellness Brands

Backed by L Catterton, Squared Circles is eyeing projects including nutritious food products for GLP-1 users and whole-body health for men.

Courtney Rehfeldt • Jun 03 2024
Fitness

Hydrow, PBS Team Up for Star-Studded Docuseries

Hydrow, PBS and non-profit Fed by Blue are creating a three-part docuseries, "Hope in the Water," accompanied by themed rowing workouts.

Courtney Rehfeldt • Jun 03 2024
Fitness

Fhitting Room To Close Most Studios, Citing ‘Nearly Impossible’ Conditions

Fhitting Room will close its three New York Sports Club-based studios in Manhattan's Chelsea and Upper East Side, and Washington DC's DuPont Circle.

Courtney Rehfeldt • Jun 03 2024
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Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

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