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Wellness

These 7 Trends Are Shaping the $1.8T Wellness Market

There's a strong desire for more longevity, gut health and holistic sleep solutions, according to McKinsey's Future of Wellness survey.

Courtney Rehfeldt • Jan 29 2024
Fitness

Life Time Extends Hoka Deal, Expands in Colorado

Apparel and footwear brand Hoka will host pop-up shops and experiences at select Life Time clubs and events this year.

Courtney Rehfeldt • Jan 29 2024
Fitness

Ironman Group Taps Equinox President Scott DeRue as CEO

DeRue oversaw 107 fitness clubs at Equinox and once climbed Mount Everest, making him a fitting leader for the endurance sports events brand.

Courtney Rehfeldt • Jan 29 2024
partnership

From Warm-Up to Workout to Cool-Down, Power Plate Is the Ultimate Gym Offering

Power Plate's whole-body vibration is a hit with members of all fitness levels, leading to high levels of engagement and retention.

Athletech Studios • Jan 29 2024
Finance

Genesis Health Clubs Acquires NJ’s Atlantic Club in Northeast Move

Genesis Health Clubs has entered the East Coast fitness market, acquiring The Atlantic Club, which has two locations in New Jersey.

Courtney Rehfeldt • Jan 26 2024
Barry's members working out inside the studio
Fitness

Barry’s Expands Internationally, Brings Cycling Class to LA

Barry’s is expanding its Ride x Lift class format to its flagship location in West Hollywood while opening new domestic and global locations.

Elizabeth Ostertag • Jan 26 2024
Wellness

Next Health Brings Longevity Centers to Miami, Eyes International

The 305 is a hot market for longevity services, with Next Health teaming up with an orthopedic surgeon to open four clinics in South Florida.

Courtney Rehfeldt • Jan 26 2024
Wellness

Corporate Wellness Programs May Be Missing the Mark

In a controversial take, an Oxford researcher finds that offering wellness apps has almost zero impact on the modern workforce.

Courtney Rehfeldt • Jan 25 2024
Arnold Schwarzenegger poses in a fitness app logo
Fitness

Can Arnold Schwarzenegger Build the Ultimate Fitness App?

The bodybuilding legend has quickly grown a community of dedicated fitness enthusiasts as he officially launches "The Pump."

Courtney Rehfeldt • Jan 25 2024
a fitness trainer working with a client
Fitness

Wearable Tech, In-Person Fitness Continue To Rise in 2024

ACSM’s worldwide survey of fitness trends forecasts a return to in-person fitness and a rise in technology, among other predictions.

Joy Keller • Jan 25 2024
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Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

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