Tesla Eyes Gym Equipment with ‘Cyberhammer’
The electric vehicle company filed a trademark app for a new piece of exercise equipment, a hammer inspired by its […]
Dr. Rachel Goldman on the Complex World of Weight Loss Drugs
A Ro advisor, Dr. Rachel speaks about the confluence of mental and physical health in weight loss and misconceptions around […]
Gold’s Gym SoCal Embraces the Future of Fitness
With content creator rooms, turf spaces and recovery rooms, Gold’s Gym locations in Southern California are getting major makeovers Gold’s […]
What To Expect in Year 1 as a Fitness Franchisee
The first 365 days of your gym or studio will be about driving memberships and getting into an operational flow […]
Crunch Fitness Franchise Group Plots Midwest Expansion
Michigan’s top Crunch franchisee is looking to go from nine locations to as many as 75 following a strategic growth […]
BC Brands Acquires Bandier, Carbon38 in Women’s Activewear Play
Popular women’s activewear brand Bandier had been looking for a buyer late last year amid supply chain challenges A consortium […]
Exclusive: Dave Asprey on Upgrade Labs, the World’s First ‘Biohacking’ Franchise
Asprey’s franchise concept uses tech to help people optimize six key areas: longevity, muscle mass, stress, cardio, weight loss and […]
NJ Passes Gym Cancellation Law but IHRSA Secures Key Language
Canceling a gym membership in New Jersey may soon be as easy as the click of a button, but fitness […]
Trainer Talks: Hayley Hollander on Empowering Human Potential
Hayley Hollander co-founded Pivotal to unlock human potential through coaching, education and consulting services As an international coach and educator […]
The 5 Red Flags To Look for in a Fitness Franchise
Athletech News shares some common issues that come up with franchisors—and offers tips on how to avoid them Knowing what […]
