Athletech News
  • NEWS
    • FITNESS
      • Equipment
      • Gyms
    • WELLNESS
      • Longevity
      • Nutrition
    • TECH
      • Wearables
      • Artificial Intelligence
    • BUSINESS
      • Finance
      • Fashion
    • LIFESTYLE
      • Reviews
      • Shopping
  • Multimedia
    • The Lens: Gym of the Future
    • The Lens: Xplor Mariana Tek
    • The Lens: Sequel Brands
    • The Lens: Technology
    • Videos & Podcasts
  • REPORTS
    • Technology and Innovation Outlook Report 2026
    • 2026 State of the Industry Report: Trends Shaping the Future of Fitness & Wellness
    • Health Tech Revolution Report 2025: Inside the Future of Personalized Fitness & Wellness
  • ATN LISTS
    • Power Players '26
    • Most Innovative '26
    • Startups To Watch ’25
  • INNO SUMMIT
  • FRANCHISE CORNER
  • Subscribe
  • Login
Press esc to close

ATN Innovation Summit sessions are now on demand.

Every keynote, panel, and fireside chat are now streaming in the video library.

Watch Now

woman deadlifts at a BFT studio
Guides & Resources

The Best Strength & Conditioning Fitness Franchises To Open

Athletech News breaks down the best strength and conditioning franchises to open, including investment, workout offerings and growth goals.

Heather Bien • Oct 20 2024
a screenshot of the WithU Fitness App
Fitness Business

McDonald’s and WithU Collab Boosted Fitness App Sign-Ups 297%

A unique partnership between McDonalds and WithU resulted in an explosive number of sign-ups to the fitness app.

Courtney Rehfeldt • Oct 18 2024
Zenoti Innergize 2024 conference in Las Vegas
Tech

Spa/Salon Software Giant Zenoti Eyes the Gym Industry

Zenoti is making a serious push into the fitness industry, targeting multi-location gym brands with what it says is a superior product. 

Josh Liberatore • Oct 18 2024
an indoor pickleball court (The Picklr)
Fitness

The Picklr Heads to Canada

The Picklr, an indoor picklball franchise backed by Drew Brees, is expanding into Canada following a master franchise agreement with TPC.

Courtney Rehfeldt • Oct 18 2024
an image of the new Fred Fitness gym exterior
Fitness

First AI-Powered Gym Launching in Early 2025

The first AI-powered gym, Fred Fitness, will open in Santa Monica early 2025 with EGYM technology and cardio equipment from Matrix.

Courtney Rehfeldt • Oct 18 2024
Industry News

The Week in Review: ATN Rewind

There’s always something happening at the intersection of fitness, wellness, technology and finance, and sometimes it’s easy to miss the headlines. ATN editors curated the following news items for your end-of-week rewind and unwind.

Joy Keller • Oct 18 2024
a promotional image of Superset's new Freeform Workouts
Fitness

Superset Unveils New Fitness Programming Solution for Trainers

Superset has launched Freeform Workouts to modernize workout programming for fitness trainers and give clients an enhanced mobile experience.

Courtney Rehfeldt • Oct 18 2024
a woman working out on a Pilates reformer
Fitness

Pilates Equipment Poised to Become Next Home Gym Addition

The popularity of Pilates classes could lead to a boom in at-home Pilates equipment, according to a new report.

Courtney Rehfeldt • Oct 18 2024
weight stack on the floor of a large gym
Industry News

FTC Passes ‘Click-to-Cancel’ Rule for Gyms; HFA Points to Key Concessions 

The FTC's new “click to cancel” rule will make it easier for consumers to cancel paid subscriptions like gym memberships online or by phone.

Josh Liberatore • Oct 18 2024
fitness-focused woman eats an apple while listening to music on headphones
Nutrition

The Crucial Connection Between Nutrition, Hormonal Health and Fitness

Hormonal health is a cornerstone of overall well-being, yet it remains an often-overlooked aspect of many people's health.

Signe Svanfeldt • Oct 18 2024
  • 1
  • …
  • 383
  • 384
  • 385
  • 386
  • 387
  • …
  • 733

From Our Partners


Wellsystem
Longevity

Recovery’s Expanding Role in the Longevity Economy

Daily Newsletter

Stay Competitive, Stay Informed. Your Daily Edge in Just 5 Minutes!

Get the Daily Email Trusted by 100k+ Fitness, Wellness & Health Executives.

atn newsletter signup
Loading

Most Popular


Industry News

Strong Pilates Strikes Franchise Deal to Expand in Central, Eastern Europe

Industry News

Bodyrok Hits 100 Studios, Looks to Become ‘Global Category Leader’

Industry News

As Run Clubs Flourish, These Shoe Brands Are Capitalizing

Videos


DISRUPT by Athletech News
Wellness

Erik Jivmark of Sleep Cycle Joins the Disrupt by Athletech News Podcast

DISRUPT by Athletech News
Wellness

Andy Dunn of JK America Joins the Disrupt by Athletech News Podcast

DISRUPT by Athletech News
Fitness

Andy Peat of Fitness On Demand Joins the Disrupt by Athletech News Podcast

DISRUPT by Athletech News
Fitness

Mark Mastrov of 24 Hour Fitness Joins the Disrupt by Athletech News Podcast

DISRUPT by Athletech News
Fitness

Hyrox’s Christian Toetzke & Centr’s Andrew Sugerman Join Disrupt by Athletech News

DISRUPT by Athletech News
Fitness

Jake Steinfeld Headlines Premiere Edition of Disrupt by Athletech News

Keep Pulse on the Latest in Wellness & Fitness News.

Sign Up to Our Newsletter

Loading
Newsletter Preview
Athletech News

Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

  • News
    • Fitness
    • Wellness
    • Tech
    • Fitness Business
    • Reviews
  • Quick Links
    • Videos
    • Reports
    • Disrupt 2025
    • ATN Lists
    • Inno Summit
    • About Us
    • Contact Us
    • Subscribe
    • Privacy Policy
  • Get in Touch
Copyright © 2026 Athletech News