Athletech News
  • NEWS
    • FITNESS
      • Equipment
      • Gyms
    • WELLNESS
      • Longevity
      • Nutrition
    • TECH
      • Wearables
      • Artificial Intelligence
    • BUSINESS
      • Finance
      • Fashion
    • LIFESTYLE
      • Reviews
      • Shopping
  • Multimedia
    • The Lens: Gym of the Future
    • The Lens: Xplor Mariana Tek
    • The Lens: Sequel Brands
    • The Lens: Technology
    • Videos & Podcasts
  • REPORTS
    • Technology and Innovation Outlook Report 2026
    • 2026 State of the Industry Report: Trends Shaping the Future of Fitness & Wellness
    • Health Tech Revolution Report 2025: Inside the Future of Personalized Fitness & Wellness
  • ATN LISTS
    • Most Innovative '26
    • Startups To Watch ’25
    • Power Players '25
  • INNO SUMMIT
  • FRANCHISE CORNER
  • Subscribe
  • Login
Press esc to close

Diabetes Study Fasting
Research

Can the Fasting Mimicking Diet Help with Diabetes Management?

L-Nutra Health, a subsidiary of L-Nutra, has adapted the FMD into a Diabetes Regression and Remission Program (DRRP)

Elizabeth Ostertag • Oct 22 2024
An image of Costco
Finance

Peloton Partners with Costco for the Holidays

Peloton and Costco have partnered for the holidays to sell the Bike+ to members of the warehouse retailer.

Courtney Rehfeldt • Oct 22 2024
Cristiano Ronaldo and Vadim Fedotov celebrate Ronaldo's investment in Bioniq
Finance

Cristiano Ronaldo Invests in Bioniq, a Supplement Brand Valued at $82M

Cristiano Ronaldo is investing in Bioniq, a brand that uses blood test and health quiz data to create highly personalized supplement blends.

Josh Liberatore • Oct 22 2024
rendering of a STUDIO LFT class entrance at Vasa Fitness
Fitness

Vasa Fitness Adds Boutique Strength Class to HVLP Gym Offerings

Studio LFT will debut as a pilot program at four of Vasa Fitness' Colorado clubs this January before a planned rollout across eight states.

Josh Liberatore • Oct 22 2024
person in gym looking at tv
partnership

The Future of Fitness Marketing: Embracing DOOH

Discover the benefits of Digital Out-Of-Home (DOOH) advertising, from increased visibility and engagement to leveraging real-time data

Athletech Studios • Oct 22 2024
PWHL goalkeeper Kristen Campbell
Nutrition

BioSteel, PWHL Star Kristen Campbell Partner to Promote Clean Hydration, Elite Performance

BioSteel is expanding its commitment to women’s sports by partnering with one of the world's top hockey players.

Shannon Sparks • Oct 22 2024
strong pilates workout class
Fitness

Strong Pilates Enters US with 100 Confirmed Studios

Strong Pilates, a Pilates franchise hailing from Australia, is entering the U.S. with 100 confirmed studios across the country.

Courtney Rehfeldt • Oct 21 2024
oura menopause woman wellness
Wellness

Oura Releases Perimenopause Report

Oura released its first-ever Perimenopause Report to provide insights into how physical changes impact daily functioning.

Elizabeth Ostertag • Oct 21 2024
Trainer Talks

Push Past Plateaus: Inside Tone House’s Fitness Approach

Tone House, a New York-based fitness studio known for its rigorous, sports conditioning-inspired workouts, is consistently innovating.

Elizabeth Ostertag • Oct 21 2024
a promotional logo for Bodybuilding.com
Fitness

Inside Bodybuilding.com’s 2025 Relaunch

Bodybuilding.com has laid out its plans for 2025 and beyond, with a revamped house line, new products, a fitness app and in-person events.

Courtney Rehfeldt • Oct 21 2024
  • 1
  • …
  • 374
  • 375
  • 376
  • 377
  • 378
  • …
  • 725

From Our Partners


Fitness Business

From Reactive to Proactive: How Agentic AI is Reshaping Fitness

Daily Newsletter

Stay Competitive, Stay Informed. Your Daily Edge in Just 5 Minutes!

Get the Daily Email Trusted by 100k+ Fitness, Wellness & Health Executives.

atn newsletter signup
Loading

Most Popular


member exclusive

How the Industry’s Top Brands Are Rethinking the Business of At-Home Fitness

Industry News

Planet Fitness Taps Apple Music for In-Gym Pop-Ups, Subscription Deal

Finance

Urban Gym Group Enters Ireland With Iconic Health Clubs Acquisition

Videos


member exclusive

ATN Insights: On-Demand Videos Drive Momentum at Gyms, Not Just at Home

DISRUPT by Athletech News
Fitness

Andy Peat of Fitness On Demand Joins the Disrupt by Athletech News Podcast

DISRUPT by Athletech News
Fitness

Mark Mastrov of 24 Hour Fitness Joins the Disrupt by Athletech News Podcast

DISRUPT by Athletech News
Fitness

Hyrox’s Christian Toetzke & Centr’s Andrew Sugerman Join Disrupt by Athletech News

DISRUPT by Athletech News
Fitness

Jake Steinfeld Headlines Premiere Edition of Disrupt by Athletech News

The Lens: Technology Will Define the Next Era of Fitness

Keep Pulse on the Latest in Wellness & Fitness News.

Sign Up to Our Newsletter

Loading
Newsletter Preview
Athletech News

Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

  • News
    • Fitness
    • Wellness
    • Tech
    • Fitness Business
    • Reviews
  • Quick Links
    • Videos
    • Reports
    • Disrupt 2025
    • ATN Lists
    • Inno Summit
    • About Us
    • Contact Us
    • Subscribe
    • Privacy Policy
  • Get in Touch
Copyright © 2026 Athletech News