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A headshot of Peloton instructor Ally Love in a red sweater against a gray background.
Wellness

NYC Gets Dose of Calm with Peloton’s Ally Love and Natural Vitality

On Sept. 18, New Yorkers and commuters are being treated to a one-day immersive wellness experience that includes calming beverages and more.

Courtney Rehfeldt • Sep 13 2024
Product photo of CoachRx
partnership

Balancing AI with the Human Touch in Fitness Coaching

Discover how AI enhances fitness coaching without losing the personal touch. Insights from Kandace Dickson of CoachRx & OPEX Fitness.

Athletech Studios • Sep 13 2024
Industry News

Strong New York and Lift Off Join Forces for Fitness Expo

Strong New York, the fitness and wellness community founded by Kenny Santucci, will host its eighth annual health and wellness expo

Elizabeth Ostertag • Sep 12 2024
An image depicting four Oura smart rings in different colors.
Industry News

Oura Acquires Veri Amid Wider Metabolic Health Push

Smart ring maker Oura has acquired Veri as it looks to expand into metabolic health offerings as the wearable tech space heats up.

Courtney Rehfeldt • Sep 12 2024
Artwork for Athletech News Unscripted podcast featuring Alexandra Zatarain of Sleep
Tech

Unscripted: Eight Sleep’s Alexandra Zatarain on The Rise of Sleep Fitness

Alexandra Zatarain joins the ATN Unscripted podcast to discuss Eight Sleep's revolutionary approach to the science of sleep.

Athletech Studios • Sep 12 2024
product photo of tempo flex
Fitness

Tempo Teams with Flex to Accept HSA/FSA

Smart home gym company Tempo is the latest fitness company to accept pre-tax Health Savings Accounts (HSA) and Flex Savings Accounts (FSA).

Courtney Rehfeldt • Sep 12 2024
man doing pushups with weights
Wellness

INVI MindHealth Announces Annual Partnership with Exos for National Suicide Prevention Month

INVI MindHealth announces a new partnership with Exos to support its annual "Monster Mash" fitness challenge, promoting suicide prevention and mental health awareness among veterans and the broader community.

Magdalena Becker • Sep 12 2024
ClubReady enhances back office operations with AI and more
partnership

ClubReady Emphasizes Back-Office Excellence for Enterprise Growth

ClubReady and Clubessential Holdings brands wrings order from the chaos of multi-source data so fitness brands can expand

Athletech Studios • Sep 12 2024
Headshot of Tonal CEO Darren MacDonald,
Fitness

Tonal Names New CEO as Krystal Zell Exits

Tonal, a leader in the smart home strength-training space, has announced Darren MacDonald as its new CEO as Krystal Zell exits.

Courtney Rehfeldt • Sep 11 2024
24 Hour Fitness CEO Karl Sanft
Fitness Business

CEO Corner: Karl Sanft’s Plan To Rebuild 24 Hour Fitness

Under Sanft, 24 Hour Fitness has sought stability following its emergence from bankruptcy a few years ago.

Josh Liberatore • Sep 11 2024
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Athletech News

Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

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