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exterior of a 23andMe building.
Finance

23andMe Finds $256M Buyer in Regeneron After Chapter 11 Filing

Regeneron is acquiring 23andMe’s core assets for $256 million following the genetic testing company’s Chapter 11 filing.

Courtney Rehfeldt • May 19 2025
Trainer Steve Jordan with a client
Fitness

Airbnb Adds Wellness & Workouts

Airbnb is expanding beyond stays with new fitness and wellness services such as massages, personal training and wellness experiences.

Courtney Rehfeldt • May 19 2025
partnership

The Power of Sonic Branding in Fitness

FITRADIO blends curated playlists, licensing peace of mind and AI to deliver a consistent audio experience at scale.

Athletech Studios • May 19 2025
An Anytime Fitness coach leading a small group strength class.
Fitness

Anytime Fitness Singapore Hits 125 Locations, Adds Clear Pricing

Anytime Fitness Singapore plans to expand to 200 locations over the next decade, but for now, it has opened its 125th club.

Courtney Rehfeldt • May 19 2025
A man MMA training in a red shirt.
Fitness Business

NASM Updates MMA Course To Meet Combat Training Demand

With MMA-style training gaining popularity, NASM has launched an updated Mixed Martial Arts Conditioning Specialization course.

Courtney Rehfeldt • May 19 2025
a new Planet Fitness member learning about the gym from a PF employee
Fitness

Hall Pass to the Gym: Planet Fitness Welcomes Teens for Free

Planet Fitness is bringing back its High School Summer Pass program for teens to remain active this summer.

Courtney Rehfeldt • May 19 2025
A doctor measuring a patient's waist.
Wellness

Zepbound Trumps Wegovy in Weight Loss Showdown, Study Finds

Zepbound helped patients lose more weight than Wegovy in a 72-week trial, with greater reductions in both body weight and waist size.

Courtney Rehfeldt • May 19 2025
Katelyn DiGiorgio of Pure Barre
partnership

Fireside Chat: Katelyn DiGiorgio of Pure Barre on the Next Big Thing in Low Impact Fitness

Katelyn DiGiorgio of Pure Barre and Athletech News Founder and CEO Edward Hertzman speaks on Barre's general growth and within her franchise.

Athletech Studios • May 19 2025
A couple running in the street and wearing activewear.
Fashion

Fitness & Fashion Collide: Sportswear Market on Track for $128B

The global sportswear market is projected to reach $128B by 2031, driven by several factors that are driving demand.

Courtney Rehfeldt • May 19 2025
Gym client greeted by sales team
partnership

3 Ways to Turn Your Front of House Into a Lead-Closing Machine

In today’s fitness market, your front-of-house team isn’t simply providing customer service — it’s your best, shot at converting a lead.

Athletech Studios • May 17 2025
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Athletech News

Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

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