Athletech News
  • NEWS
    • FITNESS
      • Equipment
      • Gyms
    • WELLNESS
      • Longevity
      • Nutrition
    • TECH
      • Wearables
      • Artificial Intelligence
    • BUSINESS
      • Finance
      • Fashion
    • LIFESTYLE
      • Reviews
      • Shopping
  • Multimedia
    • The Lens: Xplor Mariana Tek
    • The Lens: Sequel Brands
    • The Lens: Technology
    • Videos & Podcasts
  • REPORTS
    • Technology and Innovation Outlook Report 2026
    • 2026 State of the Industry Report: Trends Shaping the Future of Fitness & Wellness
    • Health Tech Revolution Report 2025: Inside the Future of Personalized Fitness & Wellness
  • ATN LISTS
    • Most Innovative '26
    • Startups To Watch ’25
    • Power Players '25
  • INNO SUMMIT
  • FRANCHISE CORNER
  • Subscribe
  • Login
Press esc to close

Fitness

Life Time Revives Former Arden Hills Club With 8th California Location

Life Time opens its eighth California club at Sacramento’s historic Arden Hills site, debuting phase one of a massive renovation.

Courtney Rehfeldt • Jun 30 2025
a JetSet Pilates member on a reformer during a class.
Fitness

JetSet Pilates Eyes 2 Boston-Area Studios With New Franchisee

JetSet Pilates opens its first Massachusetts studio in Wellesley, with plans to launch two more locations across the Greater Boston area.

Courtney Rehfeldt • Jun 30 2025
Nerio Alessandri, right, is pictured during the Athletech News Innovation Summit
Fitness Business

Technogym CEO: Fitness Industry Needs Less Hype, More Action

Technogym CEO Nerio Alessandri shared his vision for AI-driven fitness and the rise of the wellness economy at the ATN Innovation Summit.

Courtney Rehfeldt • Jun 30 2025
partnership

Energy Drinks Are Out. Microbiome Optimization Is In

A biotech breakthrough harnessing athlete gut bacteria could redefine how we energize, recover, optimize our health and thrive.

Athletech Studios • Jun 30 2025
Vital Farms egg cartons
Finance

Manna Tree Co-Founders on the Trends Driving Health & Wellness Investing

Ellie Rubenstein and Ross Iverson see a bright future for consumer heath and wellness brands, especially those that focus on everyday products.

Josh Liberatore • Jun 27 2025
Cyclebar instructor Enrique Rodriguez
Fitness

‘You Do Belong Here’: How One CycleBar Instructor Is Reframing Boutique Fitness

How Cyclebar instructor Enrique Rodriguez is building a more inclusive indoor cycling experience and reframing boutique fitness.

Elizabeth Ostertag • Jun 27 2025
C4 Energy drink can
Fitness

C4 Energy Launches $400,000 Initiative to Support Local Sports Teams This Summer

C4 Energy’s new Local Legends initiative commits $400,000 to community sports teams across the U.S., offering funding and resources to help athletes.

Elizabeth Ostertag • Jun 27 2025
Three athletes running against a blue background.
Tech

Maxiom & DNAthlete Launch Human Optimization Health Platform

Maxiom Labs and DNAthlete AG have launched a DNA- and AI-powered health platform to optimize performance, recovery and longevity.

Courtney Rehfeldt • Jun 27 2025
ATN Innovation Summit 2025 speakers
Fitness Business

Tonal’s Pop-Up Strategy Could Signal New Era for Connected Fitness

Execs revealed how Tonal's recent NYC Training Lab pop-up turned a digital-first fitness product into an immersive, real-world experience.

Elizabeth Ostertag • Jun 27 2025
Prenuvo Full Body MRIs Research
Wellness

Prenuvo AI Research Links Alcohol Use & Depression to Subtle Brain and Organ Changes in Asymptomatic Adults

Studies presented at ISMRM 2025 highlight how whole-body MRI and AI are identifying early structural changes in people without symptoms.

Elizabeth Ostertag • Jun 27 2025
  • 1
  • …
  • 203
  • 204
  • 205
  • 206
  • 207
  • …
  • 709

From Our Partners


WeGym
Fitness

How WeGym Is Rethinking Strength Training Through a Human-Centered Lens

Daily Newsletter

Stay Competitive, Stay Informed. Your Daily Edge in Just 5 Minutes!

Get the Daily Email Trusted by 100k+ Fitness, Wellness & Health Executives.

atn newsletter signup
Loading

Most Popular


Tech

Clair Health Raises $11.6M for Continuous Hormone-Tracking Wearable

Industry News

EoS Fitness Adds Reformer Pilates at 3 Locations, More to Come

Industry News

ATN Innovation Summit ’26 Day One: What’s Next in Fitness & Wellness

Videos


DISRUPT by Athletech News
Fitness

Hyrox’s Christian Toetzke & Centr’s Andrew Sugerman Join Disrupt by Athletech News

DISRUPT by Athletech News
Fitness

Jake Steinfeld Headlines Premiere Edition of Disrupt by Athletech News

The Lens: Technology Will Define the Next Era of Fitness

The Future Movement of Fitness

The Lens: The Future Movement of Fitness with Sequel Brands

Steve Padis
Fitness Business

Unscripted: Barry’s Steve Padis on the State of Boutique Fitness

Sebastien Lagree
Fitness Business

Unscripted: Sebastien Lagree on His Unique Fitness Method, Brand Building

Keep Pulse on the Latest in Wellness & Fitness News.

Sign Up to Our Newsletter

Loading
Newsletter Preview
Athletech News

Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

  • News
    • Fitness
    • Wellness
    • Tech
    • Fitness Business
    • Reviews
  • Quick Links
    • Videos
    • Reports
    • Disrupt 2025
    • ATN Lists
    • Inno Summit
    • About Us
    • Contact Us
    • Subscribe
    • Privacy Policy
  • Get in Touch
Copyright © 2026 Athletech News