Supplement Companies
CEO Corner: Dom Iacovone on Raw Nutrition’s Rise to the Top
Led by Dom Iacovone and backed by bodybuilding legend Chris Bumstead, Raw Nutrition has burst onto the scene as a top supplement brand.
amplifyeP24 Launches With Focus on Protein Absorption, Not Intake
amplifyep24, a new enzyme supplement, aims to improve protein absorption by more than 2X. Can it catch on in the booming protein market?
Pendulum To Host First-Ever Virtual Gut Health Summit
With the Summit, Pendulum aims to educate consumers and healthcare providers about the latest research in gut microbiome science.
AG1 Doubles Down on Science With ‘Next Gen’ Reformulation
The brand formerly known as “Athletic Greens” has launched AG1 Next Gen, its first product reformulation since 2016.
CEO Corner: Cadence’s Ross MacKay on Disrupting the Hydration Market
Ross MacKay, who founded Daring Foods and turned into a leader in plant-based meet, has similarly lofty goals for Cadence.
CEO Corner: Thorne’s Colin Watts Talks State of the Supplement Industry
Watts, who took over as the CEO of Thorne in 2023, is steering the company into a new era of personalized wellness and supplements.
David Beckham’s Supplement Brand IM8 Bets on Science-Backed Wellness
IM8, a supplement brand co-founded by David Beckham, is taking strides to position itself as a science-first wellness brand.
CEO Corner: Seed Health’s Ara Katz on the Science of Probiotics
Ara Katz co-founded Seed Health in 2015, growing it into one of the biggest brands in the booming microbiome and probiotics space.
AG1 Is More Than Just a Greens Powder, CEO Says
Marketed as a multivitamin, probiotic and greens powder all rolled into one, AG1 has become one of the world's most popular supplements.
Cristiano Ronaldo Invests in Bioniq, a Supplement Brand Valued at $82M
Cristiano Ronaldo is investing in Bioniq, a brand that uses blood test and health quiz data to create highly personalized supplement blends.
