Pure Barre

Lululemon’s New Deal With Xponential Signals Move Away From Mirror

Lululemon and Xponential Fitness are partnering to bring more digital workouts to Lululemon Studio, the athleisure company's app.

Xponential LG

Xponential Continues Digital Push With LG Smart TV Collaboration

Xponential Fitness is now offering its Xponential+ on-demand fitness platform on LG Electronics Smart TVs.

Territory Foods for Xponential Fitness

Xponential Fitness Moves into Curated Prepared Meals, Partnering with Territory Foods

Territory Foods says that the healthy food options it offers can help drive total results for members of Xponential Fitness.

Hand holding Perfect Bar outside Pure Barre

The Perfect Match — Perfect Bar Announces New Collaboration with Pure Barre

While Perfect Bar won’t be available to buy at Pure Barre locations, the brands will still share their offerings with the other's community.

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Fitness App of the Week: XPASS Delivers Quality & Accessibility in Boutique Fitness Through Technology

XPASS by Xponential Fitness is currently the only fitness app that promises an assortment of high-quality workouts to choose from.

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Xponential Fitness Launches Charity Initiatives This Fall

Xponential Fitness brands will join forces with charity firms to give back during Breast Cancer Awareness Month in Oct. & National Gratit...

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Xponential Fitness Sets Sail with Princess Cruises, Becomes Official Fitness Content Partner

Princess Cruises proprietary digital content platform OceanView will make available Xponential Fitness digital subscription XPLUS in 23k+...

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CEO Corner: Xponential Fitness Boss Anthony Geisler Only Sees Challenges as a ‘Game to Win’

Xponential Fitness founder & CEO Anthony Geisler spent some time away from taking over the fitness world to share his thoughts with us.

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Xponential Fitness Q2 Earnings Call Highlights Resiliency & Celebrates Consistent Strength

CEO Geisler said on the recent Xponential Fitness earnings call that studio openings are not expected to slow anytime soon.

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CEO Corner: ‘Resilience’ is AKT President Melissa Chordock’s Middle Name

Melissa Chordock explains to readers of Athletech News's CEO Corner series what keeps her going and how her path to leading AKT began.