Most consumers believe fitness brands have a responsibility to address barriers to inclusiveness, Peloton finds in a new report.
Lululemon CEO Calvin McDonald noted a challenging macroeconomic environment ahead, even for surging activewear brands like the Canadian giant.
Top fitness and wellness investors share their thoughts on the industry’s financial health now and in the future.
Peloton may have broken records for its annual Thanksgiving Day live ride, but technical problems let many members down.
Alo Yoga is bringing Alo Moves, its vast online health and fitness content library, to guests staying at The Meritage Collection properties.
As Peloton looks to add to its subscriber count, its latest ad campaign is hoping to drive hardware sales and showcase its inclusive vibe.
Fresh off a content deal with Lululemon, Peloton is facing difficulties converting free users into fully paying subscribers.
Athletech News highlights trends that the major publicly traded fitness companies reported for the quarter ended June 30, 2023.
The Peloton-NBA partnership promises fitness content, co-branded programming and NBA League Pass integration on Peloton machines.
Peloton has expanded into its fifth overseas market, Austria, following its recent partnership with an equipment retailer in Europe.
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